15 Ways Of Effectively Promoting Your Website
Back in the 90s promoting your business website was an easy task
, all you had to do was just put in some Meta tags and you were good to go. But in the current scenario, web promotion has become a tough task that needs a lot of attention and a continuous effort from the SEO team to keep the ranking, even if you loose out on small details you might get replaced by someone else in no time. So here is a list of all that you should remember to effectively implement your web promotion.
1.Plan your business well. Work out all the details that will describe your business plan and put it across to your customers clearly.
2.Brand your company. Be consistent. Use the same essence in all your endeavors like the color, design, content pattern etc.
3.Develop a trustworthy environment. Communicate. Serve. Respond. Be there for the customers.
4.Name your pages targeting the essential keywords. This will work well for your web promotion.
5.Add Favorite or Bookmark this site, Recommend this site scripts in the pages.
6.Update your pages regularly, add articles and blogs and let people know that you do by mentioning it on the web pages.
7.Provide subscription option on you most viewed or main pages where you think you get the maximum traffic.
8.Optimize your pages; add titles, headings, and Meta tags to make them SEO friendly. Take help of web promotion services, if you wish, for best results. Read more about SEO services here.
9.Include safe and secured payment gateways if you have an ecommerce website. Remember the customers are most likely to leave your website if they find the payment modes not safe.
10.Build and maintain relationships with your clients through interactive methods like forums, chats, bulletin boards etc.
11.Offer a free e-book or e-report on your site. It is a great way of spreading information about your website and your business. Keep it available for free and give permission for it to be forwarded to their friends and colleagues.
12.Join forums as an expert and keep posting some expert comments on your business domain. This can create an impression and help in your web promotion process.
13.Make sure you include your website address in all your printed materials like business cards, brochures, newsletters, letterhead, e-mail signature, ads etc.
14.Send a press release for any kind of update you make on your website. Like if you add any new feature, product, service, new launch etc.
15.Write articles on a regular basis. Submit them in free article directories. Join social media networks and create a companys profile. Join forums and keep posting something on a regular basis so to be in the eyes of your customers and the search engines.
All these steps will work wonders for your web promotion. If you are still not very sure of how to go about your business then you can avail professional web promotion services to reduce the headache of doing all this on your own. But if you can manage to follow these steps you will definitely get good results.
by: Jessica Woodson
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