2009 Development Trends of China's server market - the server market - office supplies industry

1, 2009 sales forecast: 08 total sales of China's server market was 66.7 million, of which, HP ranked No. 1, sold 17.4 million units, followed by IBM and Dell, sold about 15.6 million units, accounting for three major foreign brands China's market share of about 73%. HC D & B study suggests that: by the end of 2008 the global financial crisis, in 2009 the server market growth will begin to slow down, and in 2008 compared to 6 percent growth rate will be maintained at -8% of total sales will reach about 720,000 units.

Second, the macroeconomic level: 1, China's economic growth started to slow down next year, therefore, the Government introduced a series of favorable policies to stimulate economic growth in China, the first 4 trillion government plan to boost domestic demand will show up in 2009, government, education, transport , health care, environmental protection and some basic infrastructure server marketing industry has strong pulling power;

2,09 early release of 3G licenses, operators will have 200 billion of capital investment to transform the network construction, telecom and value-added services on the server needs to be a major part in 2009;

3,08 in small and medium enterprises by the financial crisis is more serious, the government introduced in 2009 the corresponding credit and corresponding support policies to stimulate SME development, the demand for low-end server products will slow down, However, a larger base of small and medium enterprises in China, so be watching the development prospects;

4, value-added tax policy on corporate restructuring to reduce costs of IT purchases also have some positive.

3, the product level: 1,09 tower on the server product line's share will continue to be reduced to 5%, except reservations way tower server, the two-way tower may be sold out of the market in 2009, and also the way the rack showing a declining trend of the market;

2, manufacturers AMD processor server product releases and promotional efforts point of view, some manufacturers have already accounted for AMD server line of 30%, its importance has increased, not rule out the 2009 market for AMD processors about 10% share of the improvement.

3,2009 in single and dual server market decline is a foregone conclusion, low-cost strategy will not achieve significant role in stimulating sales, so manufacturers should pay more attention to products, market segmentation, product differentiation in order to seek and customer demand-led, and gradually move to the next high-end low-end technology products, improve product's technology different characteristics.

4, four products and the integration of virtualization will continue to be high-end products in 2009 a major selling point, running a server virtualization product requires more memory and CPU, server virtualization can improve the per server sales price, saving the cost of enterprise TCO. Thereby promoting the growth of high-end server in 2009.

5, from the server processor chip makers point of view, competition has not only limited to the processor performance, too, began to pay more attention to energy consumption of products, which coincided with the proposed energy saving server vendors to respond. Also Intel and AMD09 processors in server competition will focus on multi-core technology R & D level.

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2009 Development Trends of China's server market - the server market - office supplies industry