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3 Important CPA Marketing Tips to Note When Promoting CPA Offers

For the benefit of those of you who do not know what CPA Marketing is

, CPA is a short form for "Cost Per Action."

CPA Marketing is different from affiliate marketing (such as ClickBank) in that, it may not be necessary for someone to buy something in order for you to generate a commission. You can generate commissions whenever someone completes an action (that's required by the advertiser) such as filling up a short form (which consists of between 1 to 5 fields), signing up for a free service, or getting free trial to products and services.

If you want to be able to generate huge profits from CPA Marketing, there are a few tips that you must follow - And in this post, I will be sharing with you 3 CPA Marketing Tips that, if you follow them closely, you can be guaranteed to be able to generate a huge amount of commissions from CPA Marketing (and not getting into trouble in any way).

1. Work Closely With Your Affiliate Manager


Once your access to a CPA Network is approved, you will be assigned a affiliate manager, who is responsible for your CPA marketing success in that particular network.

If you want to generate a huge amount of profit from these networks, you MUST work very closely with your affiliate manager - Telling him/her the marketing methods that you are most familiar and comfortable with. Based on that, he/she will provide suggestions on which offers will convert best for the traffic generation strategies you are most comfortable with.

Your affiliate manager can also help you by providing you with advises on how you should market each individual offer on the CPA networks, which will help you generate even more money from the network.

Therefore, it is very important that you establish a solid relationship with your affiliate manager the moment you are accepted into the network.

2. Check Out The Terms & Conditions For Each CPA Offer

Before you start promoting a particular CPA offer, be sure to check out its terms and conditions - Some of them only allow you to use certain traffic generation strategies.

Let me give you an example - You saw this free trial offer for a weight loss product that you are interested in following. You look into its terms and conditions and discover that you are only allowed to promote this using banner advertising and social networking. Also, you are not allowed to use email marketing, and Pay Per Click Search Engine Marketing.

Make sure you abide to the terms and conditions very closely. Failure to do so will result in the advertiser stopping you from promoting the offer (and whatever commissions you generate will be reversed - meaning they will not pay you a single cent for the commission you have accrued).

3. Use Only White Hat Techniques

White Hat techniques are basically marketing techniques that are correct and proper. Be sure that, whenever you are promoting any offers on the CPA network, you use only white hat marketing techniques.

The reason is because, when the advertiser find out that you are using any sort of unethical or unauthorized techniques to promote their offers, not only will they stop you from promoting their offers anymore, and that all the commissions that you have accumulated will be confiscated, you will also risk getting banned from the network as a result.


If you have just discovered a traffic generation strategy but you are not sure as to whether or not it is permissible to promote a particular CPA offer using this strategy, always ask your affiliate manager - By doing so, you can be sure that everything you do is correct, and as a result, you will be able to get commissions you deserve paid to you on time.

By following the 3 tips on CPA Marketing that I have just shared with you above, I can be certain that you will be able to experience huge successes in CPA Marketing.

3 Important CPA Marketing Tips to Note When Promoting CPA Offers

By: Jun Yuan Lim
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