3 Main Elements of a Great Web Design

Before you can come up with a great web design

, you must first know and understand the factors that make a successful website. Below are the three main elements that should be present in your layout, so be sure to use them in order to improve your online rankings.

Easy Navigation

Your website's navigational abilities should be your immediate concern. Users must be able to browse through the site easily without experiencing any technical difficulties, otherwise they will get frustrated and never want to come back. So make sure you give your users an incredible browsing experience by providing menu tabs, organized content, help information as well as a site map in case a visitor wants a complete guide to your website.

Browser Compatibility

Sometimes visitors have trouble entering or viewing a site because it's not suitable with their internet browsers, and it really is such a waste to lose a potential customer over web compatibility issues. To make sure you won't be missing out on any opportunity, you should hire a web design expert right away to work on your website's functionality on all browsers. This way, all interested customers can quickly access your site regardless of the browser they're using.

Proper Web Design

And finally, the last element that you should focus on is the actual presentation of your website. A good web design is one that uses a light background, mild colors, readable fonts and optimized images. It should not contain excessive graphic effects such as blinking texts and flashing pictures because they can really scare off your customers. You also have to make a web design that's appropriate for the brand you're selling. For instance, a website that promotes women's beauty products could really gain attention from a pastel-themed design, while a gadgets website will look better with a layout similar to that of Web 2.0 websites. Note that your layout's appearance will create a great impact on a users' buying decisionif they are impressed with the design, they will most likely purchase your products and services, but they won't bother at all if they find it unappealing.

3 Main Elements of a Great Web Design

By: Rob J. Lawrence

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