3 Reasons MLM Marketing Techniques Failed You

3 Reasons MLM Marketing Techniques Failed You

At some point in the past you were enthusiastic about joining a company that your friend or family member mentioned. You thought the product was great, you were told it would sell itself, you were assured that you could make huge amounts of money if you marketed the product correctly. Things didn't exactly work out that way, did they? MLM marketing isn't designed to help you make money at all.

There were a number of things you weren't told, and there is a reason you were left in the dark. The people above you in the multi level marketing chain aren't interested in you succeeding; their biggest pay out is when they succeed and you pay them your initial joining fees.

1 Never sell a product

You are wondering how that could possibly work. Have you ever walked into a department store and been assaulted by someone trying to spray you with perfume? How likely were you to purchase that product? Now, if you were at the cosmetics counter and smelled a great perfume, you would ask about it. If the salesperson was happy and shared with you how much it attracted her man when she wore that scent, you would probably shell out quite a bit in hopes of the same reaction at home.

She didn't sell a product, she sold her image of happiness and attractiveness, and it worked. Didn't it?

2 Don't market to people you know

If you are doing well and enjoying a product you represent, and your friends and family see how successful you are, believe me they will come to you. They will want to join in your success, and you won't have to try to sucker them into your downline. Besides, if you really are depending on your small circle of acquaintances to carry your business, you aren't going anywhere.

Your job as a marketer is to constantly develop an ever expanding circle of leads. To do that you need to understand how to market effectively and in a manner that generates more leads without your direct involvement.

3 Don't waste your time

Nothing is a bigger waste of your time than sitting in some hotel listening to people tell you how to promote a specific product. You don't see your boss sitting there, do you? No, that person is out doing exactly the opposite of what they tell you to do. They are selling themselves, not their product.

The best investment of your time and resources, when you get started with an online business, is finding a mentor. A mentor will work with you one on one, help you design the kind of business you want, and teach you everything you need to know in order to market yourself effectively. That includes network marketing, lead generation and how to use social media to achieve your goals.

MLM training points you the wrong way

Better than any MLM training, you can get a mentor who will help you avoid common start up errors and customize a workable marketing plan. If you want to succeed then you need to take a look at other options. It isn't your fault that your MLM dream never panned out, but now you can learn what it takes to succeed online.

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