3 Ways Adding Live Chat to Your Website Will Increase Sales

3 Ways Adding Live Chat to Your Website Will Increase Sales

If your website is simply information sitting on the internet like a billboard, you're your missing a huge opportunity to interact with customers and grow your business. Studies show that users under the age of 50 prefer to interact with companies on the web via chat than phone or email. Today it's easy and affordable to take advantage of the latest in web technologies to engage customers, answer their questions and objections quickly and close more sales.

1: Answer questions and meet objections fast just as if you were selling face to face

Each day dozens possibly hundreds of customers may visit a company website and move on simply because they have one question that isn't answered by the page they land on after a search. If each page in that website offered the ability for that visitor to ask their question via chat, that may be the only hesitation that separates that visitor from a customer or a surfer. With new technology and more affordable products the luxury of adding chat to the websites of even the smallest business is a reality.

2: Know who's visiting the website in real time

Imagine knowing if someone is reading your website in real time and having the ability to say "hi, how can I help you", just as if they had walked into your store or tradeshow booth. If a company doesn't have any way to interact with its web visitors the website is no more powerful than a billboard on the freeway or a website from 1995. Today it's very easy to add interaction with website visitors via simple chat interface that can either automatically greet a visitor or proactively connect with them as they view your site.

3: Increase customer satisfaction

Most customer service issues are about small things. Wouldn't it be great to be able to head off the little issues before they become bigger and represent a talkative, dissatisfies customer. Studies show that providing a way to chat with the company on every page of a website is 80% more efficient than providing phone or email support. Each operator can easily and quickly handle multiple conversations with site visitors simultaneously. Operators can rely on pre-determined scripts to answer questions, standardizing responses to frequently asked questions. Links to new software downloads or instructions to handle complex issues can be "pushed" to a visitor as an operator magically changes the web page that the visitor is viewing remotely.

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