4 Advantages Of Social Media Marketing
4 Advantages Of Social Media Marketing
4 Advantages Of Social Media Marketing
According to statistics published by Nielson, the world spends over 110 billion minutes everyday on social networking sites. The same study reports that three quarters of the global consumers visit social network and blog sites on a daily basis. These networking sites provide a virtual community where you can share your ideas with a number of people and stay updated with the latest news. With the increasing awareness of people about this kind of social media, many business enterprises are now looking at social media marketing as an effective way to promote their company. How Does Social Media Marketing Work? Social media marketing makes use of online advertising campaigns and encourages people to spread your message among their contacts. When someone sees your advertisement on a networking site and finds it entertaining, he decides to share it with others. This process continues and enables you to reach more people than you would otherwise be able to reach. However, the original message should be catchy enough to pique the interest of the readers. Advantages of Social Media Marketing Business houses and advertisers can employ certain media to convince prospective customers about the company's credibility. Below are some of the advantages of social media marketing: 1.Low cost and high yield: Social media marketing is an efficient and cost effective replacement for conventional advertising options. Networking sites, such as Facebook, Twitter, MySpace and LinkedIn, can bring large traffic volumes to your business website without costing you much. 2.Increased exposure: With internet connections being cheap, online visitors are increasing day by day. More and more people are joining social networking websites. This provides increased exposure to your merchandise. 3.Consumer interaction: Marketing through online media provides you an opportunity to interact with your customers and know about their preferences and feedback. This helps you to tailor your services according to customer preferences. This also helps build your brand name in the market. 4.Improved search engine ranking: By creating a good number of back links on your social networking profiles, you can improve your business website ranking on search engine results.
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