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4 Leading Online Marketing Strategies To Be Aware Of

There are so many ways to make money online today that if you are not aware of marketing

strategies when you enter the field it can be a bit overwhelming. This is the number one mistake I see people make nowadays when beginning any sort of online business. The point of this article is to help you get through some of the confusion.

There are several ways a person can approach an online business. I will briefly explain a few of the more common things you will run across when researching online marketing strategies. These are things that I advise you include in any online strategy and, if you chose not to, they are things you should at least be aware of.

"Article marketing: The basis of this is to write articles and submit them to various submission sites like Ezine. Attached to each article is what is called a resource box: these include the name, email and/or URL of your webpage. This can be one of the best marketing tools you can have. If you write 2-3 articles per keyword and publish them all then you will increase traffic to your webpage drastically.

"Blogging: This can be good for social and business reasons. You can blog and interact with people in your niche and also you can comment on other peoples blogs within your niche. This type of blog commenting is very common and can lead to traffic that you would not normally have access to.


"Affiliate marketing: This is the basis of a lot of the money there is to be made online. This is, in essence, either selling other people's products online or having other people sell your products online. If you are selling other people's products then each time someone buys a product through your link you make a percentage of the cost of the product. Affiliate managers are the ones selling the products. If you do that you are giving your affiliate marketers a percentage of the final sale to do the advertizing for you.

"Social media: This is a very popular social outlet now and is quickly becoming a popular marketing outlet also. There are forty or more major social networking and bookmarking sites. By using these you can really reach a large number of niche traffic that has no other way to know your business exists except for social media. Every online marketing strategy has to include two or three of these services nowadays to be able to keep up with the competition.

I hope that after reading this article you are a little clearer on some of the terms you have been hearing in the online business world.

by: Mike McCoy
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