I used to get a kick out of watching people sponsor a couple of distributors into their MLM business and then fall into the management trap
. Effective MLM leadership is a lot more than spending all of your time with a handful of distributors.
Today the Internet makes it possible for you to build a large network marketing business and still be an effective leader at the same time. Here are a few ideas on how to do that.
1. Teach people skills they can use. I would suggest leaving the motivational speeches to Tony Robbins or Zig Ziglar.
If you really want to lead by example offer skills on how to use the Internet to build a network marketing business today. Of course for you to be able to do this you must actually have Internet marketing skills yourself.
Then when you come across something that is working you can pass that on to your group. You will be praised as an efficient leader who knows what they are talking about.
2. Show up on the leaderboard. Nothing beats leading by example!
If you are on the leaderboard you are teaching your downline a lot without ever saying anything to them. You brand yourself as an expert on the MLM business you are in and your credibility is enhanced.
3. Use your own products and tell everyone about them. Successful MLM businesses have a lot of products being moved through them on a consistent basis.
When you are using the products you can pass down reviews on them. Don't be afraid to mix in the good and the bad as your downline will respect you more for doing that.
4. Don't be a pest. You can be an effective leader without calling or emailing your downline every day.
As a matter of fact if you overdo it some people resent that. One of the best ways to consistently reach your downline is to use an autoresponder.
Many MLM companies today offer a contact manager which you can do that with. Just be careful not to cross promote other opportunities and you shouldn't have any problem using it.
You might consider publishing a monthly newsletter full of usefull MLM tips. This is one way to stay in contact without seeming like you are bugging your downline.
These are a few tips on becoming a more effective MLM leader in the network marketing business today. If you treat people the way you want to be treated, and offer helpful tips, you will become a respected network marketing leader for your group!