5 Design Elements To Prepare In A Postcard Layout

5 Design Elements To Prepare In A Postcard Layout

Before you start create your design for postcard printing, you should know that it is better to prepare all the important design elements first. Proper preparation is key to an efficient and effective time in postcard printing, giving you a more potent and precise tool for your marketing. So let me tell you all the important design elements that you should prepare for a better time in postcard printing. Just go through each item one by one below.

1. Postal service acceptable postcard template.

A postcard can never be a real "POST" card if it does not go with postal regulations. So at the start of your design or layout process, you will need a "postal service acceptable" postcard template. Some postal services do offer free downloads of their postcard templates, while other postcard printing companies also offer some free downloads themselves along with a few good guidelines to boot. Make sure that you at least use a standard postcard template for your own custom postcards to make sure that your designs can be sent through postal services.

2. High resolution, full color cover image.

Next, you will need a high resolution full color image for the postcard design. Typical web images will not do for your postcard printing since they are made already for the internet, which means low resolutions. For printing postcards, images of 300dpi or higher are need for those images to correctly appear clean and sharp, unlike other web based images that will appear fuzzy once printed. So make sure you get your images from original digital resources, or scanned physical sources as well.

3. Highly attractive cover title/headline.

You will also want to prepare a highly attractive cover title or headline. Do not wait until the final design element is placed to do this, since the headline should go hand in hand in shaping your postcard design. So make sure that you compose your headline early on, and test it so that it is highly noticeable and interesting to some sample target readers.

4. Highly detailed back marketing text.

You will also need highly detailed marketing text for use on the back of your color postcards. Anything from a simple short advertisement to a long winded marketing message should be good for your postcards. You will want to make sure though that everything has been entered into the design with the proper checks done. The spelling and grammar must be perfect, and all the details must be written in a simple, straightforward manner that does not overwhelm the readers. Write very concisely also as most color postcards lack the space for large marketing messages.

5. Specialized font styles.

Finally, since your built-in fonts in your design software might look too common, you will want to prepare some specialized font styles for your color postcards. I recommend using those new web 2.0 fonts so that your postcards look very stylish and "in with the times". You should be able to find a lot of these new and fresh fonts for free in the Internet so do not worry.

Now you know what you need to prepare. Make sure that you list down all the elements needed for brochure printing above and check if you can get all of them first. Once collected, that is only when you can design your color postcards properly.

For comments and inquiries about the article visit: Postcard Printing

POST COMMENT

Fashion Designer Tattoo Designs - Zodiac Symbol of Strength Places to buy discount designer Nike classic shoes Style platinum necklace, platinum necklace prices Burberry wall socket shop Design and style 7 Things To Prepare For Brochure Design Few Problems With Cheap Banner Design Successful Banner Designs Find the Best Designer Prom Dress that Fits your Style Replica designer handbags can dominate your outfit Major steps towards Compelling Content of a Web Design Understanding Simplicity of Logo Designs Vintage Style Clothing - Unique and Stylish