5 Essential Multi-Level Marketing Tools for Success
5 Essential Multi-Level Marketing Tools for Success
If you're serious about achieving success in multi-level
marketing, here are five essential tools you need to
have in your business kit:
Product Samples
Always have product samples with you wherever you go.
Memorizing the features, benefits, and specifications of
your products are all and good, but most, if not all,
customers would also prefer to see the real deal at the
same time.
More importantly, giving away product samples satisfy
two important urges, both of which can help you make a
sell or gain a new member in your downline. Firstly,
product samples are something people can take home for
free, and everyone loves freebies. Consequently,
allowing them to take those product samples home also
give potential customers an opportunity to further
evaluate your product and see for themselves just how
much helpful your products can be.
Product Information
Of course, the products you sell won't be able to
completely explain the benefits they're offering. That's
why you also need to have brochures, pamphlets, or
product information sheets with you all the time. Don't
give away a product sample without any informative
document accompanying it. They will serve as your
representative once they get home and they realize they
have questions to ask.
Make sure that your product information documents are
always updated. A lot of customers get annoyed when they
belatedly find out that a particular product feature or
promotional offer they've just read about is no longer
available simply because you've given them an old
edition of your product information sheet.
Product information materials must be visually
attractive and not more than one page. Information must
be provided in a concise but detailed manner. Check for
grammatical errors.
Calling Cards
Naturally, always have your calling cards with you. And
you don't need to restrict yourself to giving them to
potential customers. Anytime you make a new
acquaintance, take out your cardholder or wallet and
hand out your card. They may not need a multi-level
marketer now, but who knows how they'd feel tomorrow or
next week?
Your calling cards must be simple but appealing.
Remember to provide your full contact information,
including but not limited to your residence and business
address and number, mobile and fax phone numbers, email
address, and website.
Pen and Paper
These two may seem too simple to be considered as an
essential multilevel marketing tool, but don't let their
appearance fool you. Pen and paper allows you to make a
presentation anywhere anytime. The power of words is not
to be underestimated, of course, but don't you find
presentations more convincing when illustrations and
pictures accompany verbal explanations?
Website or Blog
Either way, you need a place which people can easily
visit to know more about you and your business. With a
website or blog, you remain connected with your
customers 24/7. Even if they can't contact you in any
other way, there's a good chance that whatever issues or
concerns they may have can be addressed simply by
visiting your homepage.
If you don't have the time or skills to maintain your
own website, make sure you hire a trustworthy SEO expert
to manage your website and take care of SEO tasks so
that your websites ranking can zoom up in no time.
Of course, having all these multi-level marketing tools
can't completely guarantee your success. But with the
right kind of products to sell and the right attitude in
business, there's surely no way but up for you!
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