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51 Home Building Materials Industry Volume Growth Promotion Effect Is Remarkable

51 Home Building Materials Industry Volume Growth Promotion Effect Is Remarkable


"51" Although only a three-day holiday, but a large Xi'an Building Materials Home Store and major brand Home improvement Companies have fully integrated building materials, Furniture Business, Maozulejin launch promotion, consumers got the benefit.

Daming Palace building materials home town, Bai Meikailong flourishing stores, in conjunction international home, Easyhome , Amaranten home, home building materials city third Mori Pearl home, North Third Ring Road Daming Palace home building materials wholesale, Meikailong Outlet stores, Home Depot building materials supermarkets, such as store Sell Performance gains across the board are in full during the holiday season. At the same time, consumer choice has become more rational and personality.

Multiple causes contributed to sales growth


Reporter learned yesterday, and the same period last year, Xi'an store sales almost every household has shown a significant growth. Daming Palace home building materials, according to the person in charge of the city, this year's "51" sales momentum in the overall better than last year's good results if his mouth in 2008 Financial Savings after the crisis, then this year's "51" should be a normal market reaction. "Last year, the overall real estate market well, to enhance the home-building materials industry, direct sales," 51 "and good trading volume every day, May 3rd largest trading volume." Meikailong Prime Taibai store planning manager Liu Yong said: "'51' period, the overall sales increase over last year at least 50%, which is good and the overall market to such companies well prepared for a number of reasons contributed to."

Store not only good business, brand home improvement company in the "51" also reaped the profits overflow, urban people, Dongyirisheng, Long hair decoration, Section Po? Boloni Swift progress has been good. Feng, general manager of the peak optical Unlimited said, "51" for three days of transactions increased by 80% over last year, the market overall has been increasing, but consumers believe the brand.


Push special, "subtraction" significant effect

Business planning capacity enhancement is this year's "51" Building a bright spot in home market. If the previous planning activities in the "to do addition," then this year's event is the "subtraction."

Daming Palace building materials home town, Bai Meikailong flourishing shops, international building materials Mercure Oriental Plaza ( View map ) And so direct, "51" do not do back now, "buy to send, back now though consumers appear to have temptations, but in fact businesses in operation there will always be the threshold, and some business is not to participate in the activities of shopping malls This not only increases the cost of business, but also the energy consumption of the consumers. the direct introduction of special, it is the price of none other consumers most in need. proved to be more concise manner conducive to consumer participation, stimulating sales. "

Building materials supplier for promotional activities in the past, most requests were hostesses wear traditional costumes, see more promotions this year, the image of the Princess dressed in Qing dynasty costumes, Avatar, German craftsmen, will be inadvertently appear in front of consumers This is not only planning a new, even more importantly, the business image through the display of his own personality characteristics, more attractive to consumers.
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