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7 Essential Skills Of Attraction Marketing

7 Essential Skills Of Attraction Marketing


Attraction Marketing is vital to network marketing success. If you would like to grow a powerful and successful MLM business, you will require a well thought out marketing system that holds the interest of your target market. When you have their interest, you need to then attract them to your inner circle and persuade them to give you their contact information. Here are my 7 key elements of attraction marketing that everybody should know and understand.

1. Target Marketing

Attraction marketing should only be tried on your target market. Many people in network marketing cast a really wide net in hopes that people will join their team. This is simply not the case. You have got to focus your energy only on your


target market. If you learn nothing else, make sure you fully grasp that the entire world is not necessarily your target market. If you are familiar with Mike Dillard's Magnetic Sponsoring, then you witout a doubt should understand that target marketing is the key to expanding your

down line.

2. Acquiring Your Target Market

Once you know who your target market is, your objective is to ascertain the most effective place to find them. You need to create strategies that will provide you maximum exposure to your target group. Luckily, we have social networking websites like Facebook, Twitter, YouTube and countless more that can help you obtain exposure to your target market. If you do not possess a presence on one or all these web sites, then you are missing out on a great deal of income and prospects.

3. Alluring Offer

In attraction marketing you have to give something to get something. As your target market discovers your site, you need to acquire their contact information so you can follow-up with them. A lot of folks usually do not make a purchase on their first

visit to a website. You must follow-up and develop a relationship with them to help make the most out of your website.

The simplest way to accomplish this is to develop a lead generation web page that offers something of value in return for a visitor's contact information. This item should have importance to your target market's wants. For example, giving away free

makeup in return for a phone number for a Mary Kay or Avon representative.

4. Extended Value

Once you have a person's contact information, you should continue to provide them with something of value, otherwise they will unsubscribe from your list. This can be done in many different ways like special discounts and coupon codes. The sky is the limit.

Also keep in mind that simply because they opted in and took your free material does not mean they want to join your business. Do not bombard your list with continued sales pitches to join your business. This is yet another way to lose your

precious subscribers.

5. Trustworthiness

In network marketing, you must establish credibility. There are many scams and crooks in this business; thus, many people want to get to know you before joining your down line. Your main goal is to keep in contact with your list and keep

them supplied with valuable information and tips. Answer any inquiries they may have about your business. You should also look at creating a blog that you update frequently. This can help brand you as an expert in your field and establish

trust and believability.

6. Monetize Lead Generation

If you have read Magnetic Sponsoring, then you already know the importance of monetization. Just 5% of the people that visit your website will join your down line which indicates you are losing out on 95% of your visitors to your site. You


should develop a product or sell affiliate products to your list to help offset any expenditures. You are in essence making money from folks that you would normally be receiving nothing from. When you can flip a profit on your lead list, you can focus more energy in attracting more MLM leads.

7. Follow Up

The key to trying to keep your list happy and subscribed is following up. Network marketing is about building relationships with people. You will need to follow up and pay attention to your list. You should send out surveys and ask your subscribers for their

feedback. This makes your subscribers feel important and helps you find out what your list really wants. This will help you build credibility and ultimately make you more money.
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