There are many creative ways in which companies use to distribute their products and door-to-door distribution is just one of them
. Ensure that you have a solid game plan that your distributors will follow.
A good marketing strategy will allow the distributors to foresee what they are up against and know what to do before hand. They should have a clear direction as to where they are going. This is only possible through prior research to find out all the characteristics of the targeted market. Find out all the characteristics of the area and note them down. Surveys are a good method of getting this done.
Normally, it is only natural to expect someone who is familiar with the local area to excel in the selling process than someone who is fumbling his way in the dark. Therefore, there should be the research done to find all the characteristics of the area. Know the hotspots and all the different ways to approach certain specific groups. This is why the company needs to do research so that they can furnish this info to the distributors.
For somebody to have confidence about where he is going and whether he will reach there without al the difficulties involved with first time travel, the company should compile research about the various routes that can be taken and have them ready.
The key to impressing the impress the client is to first look presentable and confident. This will require the person doing the door to door distribution to dress decently and professionally to be confident.
There are many challenges ahead that will be brought about by the people you are going to visit. You should encourage your door to door distributors to introduce themselves to the people they face and get a sharp first impression.
Always encourage the agents to gather as much feedback as possible from the people they talk to. You can from that, make further additions to their service delivery.
Whenever you come up with latest products, you should be eager to inform the loyal customers about these. Keep them aware that you are willing to do steps that are value adding to their experiences as your product user.