Are you putting lots of efforts but the outcome is not as expected ?
It requires some home work to understand how to get high ranking on Google. It might happen that you have done all your hard work but you are not able to give proper direction to your efforts due to
that high ranking is not in favor of your website. There should be a balance between your efforts and a SEO plan which you have developed for getting high ranking. Before starting SEO for any website it is a good habit that you prepare a checklist to define a SEO plan. Prepare a detailed checklist as per your needs and include all aspect of SEO.
While preparing SEO plan consider about keyword, content and code optimization, Linkbuilding, Blogging. You can prepare a well defined checklist as mentioned below to prepare blue print of your SEO plan.
A Link Building The goal should be get as many links as possible. Search for the relevant sites which will allow you to leave link back to your website. For search engines this back links works as a vote to your website. Gather a list of high ranked websites where you can perform Link Building.
B. Well defined unique content Search engine like Google and other prefer to show unique content to their users. They prefer websites with unique content. Prepare a check list which indicates to maintain a well optimized content on your website.
C. Keyword Research The essential part of your content is a keyword which speaks about your Business. Gather a list of keywords which are related to your Business and which are used by most users. Filtrate these keyword and prepare a list of keyword which have less competition this will help you to get slow and steady traffic to your website.
D. Site Optimization Your checklist should make sure that title tag includes your keyword and META description describes the website. The structure of the website should be well defined and pages like contact us, about us and site map is on its place.
These are just few examples to help you prepare well define SEO plan for your website. The more detailed checklist you prepare the more it will help to get high ranking on Google and other search engines.