A Quick Search Engine Optimization Guide

A Quick Search Engine Optimization Guide

A Quick Search Engine Optimization Guide

If you've built a site, or have had one designed and implemented for you, you are now going to need to Optimize it to rank for your given keywords. Here are some helpful tips to get you started, by no means will these get you on the first page right away, but utilized correctly you will begin to see an increase in your search engine rankings.

If you are reading this as someone who does not expect to do your own SEO, there are various packages you can affordably purchase on a monthly basis that will help your site rank. SEO takes a long time to learn every single technique, to learn what works for what niche, and to diversify your back-linking structure. Having someone do your SEO work for you is a good way to focus your efforts on what you know best. If this site is very important to you - you don't want to make a crucial mistake like building too many back-links too fast and ending up in the google sandbox.

Whether your site is a low quality MFA site targeting smaller volume keywords, or a large business in competition of Fortune 500 companies you're going to need to optimize the site correctly if you want it to do well. As a first note, remember that having google Adsense does not improve your ranking, it is a common misbelief that because you are now in partnership with google, they will give you precedence, they won't - you will rank just as quickly, or slowly, as everyone else.

Once you've optimized your sites keywords and meta descriptions to match your niche, you'll want to make sure you've got enough content being updated each week. It is another common misbelief that the more backlinks you have to your site, the better. Rather be aware that the quality of the backlinks are much more important. Higher PR (page rank) sites linking to you will give your site more juice then pages with no PR at all.

On the same end of the scale you don't want to have too many external links until your site can handle it. If this is a site destined for bigger things, look into black hat seo, and then stay away from it; these techniques will inevitably get your site penalized by google. When it comes to building links to your site, diversify your link portfolio. Write for other blogs in exchange for a link back to your site, use article directory submissions such as Ezine Articles, Goarticles, and articledashboard. Submit your site to various social bookmarking sites and web directories.

There are many aspects to SEO and this is simply an overview of what is in store for you after deciding to start a website. There's a lot to learn, and if you have the time it can be a fun and exciting endeavor. Be sure to look for forums, there are hundreds out there, and make a friend along the way to help you through problems you might be encountering.

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