A View Of The Sony Bravia KDL40W5810

Author: Andrew Emerson

Author: Andrew Emerson

If it's true that you can never be too thin or too rich, then the Sony KDL40W5810 has success nailed. Within its slim black casing this model is rich with some of the manufacturer's latest improvements.

This model, known as the Bravia, starts with a 1080-pixel screen resolution, the clearest among HD TVs. The screen sits on a swivel base so that users can adjust to whatever is the best viewing angle no matter where they're seated. Plus, thanks to Freesat, Sony's digital broadcasting tuner, both TV and radio digital come in without need for subscription to a cable company.

Once the digital image is captured, the Sony KDL40W5810 employs two features to display the most vivid, lifelike pictures: Advanced Contrast Enhancer and Live Color. Advanced Contrast Enhancer deepens the colour black so that's doesn't look grey or brown, while Live Color intensifies greens and reds to create realistic colours. Live Color adjusts to high, medium and low levels, and can be disabled if the viewer prefers to adjust colours manually. Plus, Sony Bravia KDL40W5810 has installed Real Cinema, a software program that shows movies at 24 frames per second, just like at the theatre. This is particularly impressive for showing Blu-Ray movies on the set.

Sony also has worked to improve sound quality on the Sony KDL40W5810 with three features: Voice Volume, Steady Sound and S-Force audio. Voice Volume keeps the sound of voices level, even when actors speak against loud background noise, so that dialogue stays understandable. Steady Sound is designed to keep volume where the viewer sets it. No more reaching for the remote to turn down roaring commercials. And S-Force provides theatre quality sound by transmitting audio as the ear perceives it without bouncing sound waves off a booster.

However, for many consumer Sony's biggest news will be the way the the Sony KDL40W5810 TV reduces the manufacturer's environmental impact. Both the set and its packaging are produced from materials that have been recycled. This means that the packaging and the set both can be recycled eventually.

In addition, Sony has installed the new "Eco" technology to this model. Eco uses a light sensor to detect ambient light in a room and reduces the TV brightness to compensate for it. This reduces the TV's power consumption and can even save money on viewers' electricity bills.

Sony also has included its Applicast software to link the TV to Sony's Internet channel, where downloadable widgets will allow viewers to access online information such as weather forecasts, stock reports and more.

The Sony KDL40W5810 thin size means it will fit anywhere in a room. The swivel base lets users position the TV for the best viewing angle.

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