Aarkstore Enterprise - Lunch Trends in the U.S. Foodservice Market

Aarkstore announce a new report "Lunch Trends in the U.S

. Foodservice Market" through its vast collection of market research report.

To help foodservice industry participants face challenges unique to the lunch daypart, Lunch Trends in the U.S. Foodservice Market provides insight on the lunch goer's decision-making process. By putting a finger to the lunch goer's pulse, we provide insight on two keys factors to lunch-time foodservice: how and why the consumer decided on a specific restaurant from which to obtain lunch, and how and why that consumer decides what to order from the menu.

Introductory findings include the following: When deciding on a restaurant from which to obtain lunch, 37% of lunch goers cite a favorite menu item as influencing their choice, and some 36% cite a different menu item than what they have at home. But low cost has become the industry mantraand is also important to many consumers. About 35% cite a meal priced under $5 as an influence when selecting a restaurant, and 31% say that a meal priced under $10 has influenced them to select a restaurant for lunch.

With proprietary consumer research laying the foundation, this report weaves consultative insight with analysis of lunchtime limited-time offer and value trends; current lunchtime guest check averages; planned restaurant spending; and guest traffic patterns at selected brands. We also shine a light on leading lunch-centric brands, by outlining menu strategies and related innovations, and then tying them to demographic analysis of the brand users' diet, health, and food attitudes; and usage patterns. The report also trends lunch daypart sales by demographics such as income, age, region, and race/ethnicity. Analysis also focuses on consumers particularly important to the lunch daypart, such as the full-time and part-time employed.

While the restaurant industry is the primary focus of the report, consumer survey assessment incorporates prepared foods at grocery stores and convenience stores, and trend analysis incorporates both restaurants and food retail.

For more information, please visit:

http://www.aarkstore.com/reports/Lunch-Trends-in-the-U-S-Foodservice-Market-65665.html

Or email us at press@aarkstore.com or call +919272852585

Aarkstore Enterprise - Lunch Trends in the U.S. Foodservice Market

By: Pushpanjali

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