Aarkstore Enterprise The North American Wood Products Market - A Resource For Selling Into The Hard

The purpose of this report is to present Corporate Development Associates findings

and analysis about the North American Wood Products market, including softwood lumber, oriented strand board (OSB), composite decking and railing, plywood and hardwood lumber. This report is designed to assist clients in marketing products and services to this business by understanding the structure and key participants, as well as past trends and future projections. It also serves as means to learn about key competitors with this business. To a layman the term lumber is somewhat misleading. Each of the aforementioned sectors have separate government classifications, are treated as discreet markets by industry experts, and have their own trade journals and trade associations. For example in interviewing softwood lumber experts and personnel, learned that they had very limited knowledge of other market segments such as hardwood lumber, OSB or plywood.

This proved to be the case with all segments of the business. It determined that in order to provide vendors a full understanding of this market, we had to weave together all these divergent components into a single business which we characterize as the wood products market.

In order to accurately analyze this market, to gauge its full size and to provide a comprehensive assessment of the opportunities for potential vendors, it determined that the Canadian market, especially in terms of production, should be combined with the US. Indeed, many of the leading wood companies are Canadian owned companies who own sawmills and wood production operations on both sides of the border. Conversely, many US owned companies have Canadian operations.

This methodology required an analysis of each of the aforementioned subsegments and an amalgamation into a single marketing opportunity

This was done for two purposes:

To assess the opportunities

To identify potential new customers

Of course, all these subsegment are closely linked to the North American construction market. While this market is currently experiencing a slowdown, there is an overall upward trend that has been sustained for a number of years. In addition, there are built in corrective mechanisms, such as the up tick in remodeling when new construction declines, that cushions this market. Nevertheless suppliers to this market are currently experiencing an approximate 5% decline in sales. The long term outlook appears to be favorable and this current decline should not factor significantly into the decision as to whether to enter this market.

In terms of the underlying wood products market, the initial classification distinction is hardwood lumber and softwood lumber. Softwood lumber comprises approximately 80% of total North American production.

Corporate Development Associates has been an influential provider of business-to-business marketing research since 1982. Assisting Fortune 500 clients and smaller companies, It has provided major insight into discreet markets enabling clients to:

Understand key trends and projections

Expand their customer base

Develop new products based on sound market research

Understand how best to respond to key competitors

Implement innovative marketing strategies

Effectively allocate resources

Penetrate new markets

Expand distribution

While much of our work is highly proprietary, we publish off-the-shelf reports in areas in which we have especially broad experience or particular expertise. This report, entitled Penetrating the North American Wood Products Market, is a roadmap that provides critical insight into the top companies who control the vast majority of this market. This report is a tool that will help to:

Focus on your highest potential prospects

Prioritize your existing customer base

Provide insight into the dynamics of the segments comprising the wood market

Develop an understanding of each companys involvement in the various wood segments

Identify trends sweeping across segments as well as those that are segment specific

Further define real leads by presenting detailed production and capacity volumes

Understand which segments of the market are experiencing the most change

Capitalize on opportunities resulting from that change

Key recent developments noted in this report include:

The Abitibi-Bowater merger

For more information please contact :

http://www.aarkstore.com/reports/The-North-American-Wood-Products-Market-A-Resource-For-Selling-Into-The-Hardwood-Softwood-OSB-Plywood-And-Composites-Lumber-Sectors-13604.html

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From:Aarkstore Enterprise

Contact: Neel

Email: press@aarkstore.com

URL: www.aarkstore.com

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