Design is a key factor for a company in getting online trust with its customer's worldwide. A website with a fresh look, crisp image and cool colors would attract the visitors to crawl the site to get a good idea of what the company is capable of. The companies will have to make sure that they put forth their products/services in a professional manner using a fresh and catchy design to its site. Bad design will make the users to browse and leave early whereas a good web design will make the users spend more time on the site.
When a user is on the look for a Web design service provider, quite obviously he/she would check the company's past history i.e., their portfolio. When a company is chosen by a client to design his website, he will expect the company to design it in a way which will fulfill his desire. Hence the best policy for a company is to show the skeleton design of how the website would look after completion.
Upon confirmation of the client, the company should proceed further. There will be changes in the design requirement by client at times which will break the flow of the work but the company should be able move their shoulders accordingly. The first thing to make sure is that they will need to confirm with the client if this is the final design requirements and inform him that the price quoted might vary if there is a change in the design, as it might consume more time.
At times the client will like to clone an entire site plus his additional thoughts. Hence while designing the website with that kind of requirement, one should make sure that the design is not a exact replica of the referred website as it would raise a issue.