Ad Grenade Critical Overview

Ad Grenade is a software tool just for Pay Per Click Marketers

. Chris Menser is the developer of this. What this tool does is give PPC advertisers the ability to launch and test their Pay Per Click Ad Campaigns so they can pick out their best ads so you can find out which ads are pulling and which ones should get trashed. It's amazing when you consider what you feel from your heart will pull and what actually pulls are usually two totally different things, and that in a nutshell is the biggest advantage of Ad Grenade.

Most people barely have a clue when it comes to structuring their ad groups.

This is also where Ad Grenade comes in handy. The old school method of PPC Advertising was to create a few ad groups and place thousands of keywords into these. In order to get the best results out of your campaigns, creating single keyword ad groups seems to be the best way to go these days. If you were to do this manually, it could take you days, maybe even weeks to do this all by yourself. For example if you were promoting an ebook online that teaches people how to play guitar, which is a good niche by the way because everyone and their uncle wants to be the next rockstar and just about everyone stinks at playing the guitar. Your keyword list might have tons of keywords like learn guitar, playing guitar, etc..

So the power of Ad Grenade comes in because you can place all of these thousands of keywords into this software. Then the software will automatically create individual ad groups for every single keyword. This is where so much time is saved. Another major benefit of this product is the ability to create dynamically generated keywords within each ad. For example, each keyword could be displayed within the title and body through the use of a variable. This will save you from having to write 2000 ads yourself. When you have individual ads created this will tend to lower your price per click as well as improve your quality score. And in addition to this you can track each keyword down to the sale if the merchant will allow you to place a small snippet of code on their thank you page.

Also you don't have to stick with just one ad per ad group. You can create multiple ads for each ad group and split test them to see which one is pulling the best. Our research tells us that this software has been available for about 2 years, and Chris developed this product because he is a super affiliate himself that needed software to do specific things to make sure he could make as much money as he wanted to. There is a learning curve behind this software, and some newbies have found it difficult to use. However experienced marketers seem to be excited about all the functionality and flexibility it offers.

by: BrianGarvin

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