Advantages Of Adding Audio To Your Home Business Website

When someone visits your website you have a very limited time to grab their attention and entice them to stay

. One way of accomplishing this is by adding audio to your web page. There are many advantages of adding audio with the most important one being it gets your visitors attention. There's a lot of competition for traffic online and when you finally start getting a constant stream you want them to stay and audio can help you accomplish this.

The second benefit of adding audio to your site is that it optimizes your website in the eyes of the search engines and therefore helps attract more traffic to your site. Website optimization is one of the keys to being successful online in any venture and adding audio is a way to reach this goal.

When someone visits your site and hears a human voice welcoming them and telling them what the website is all about it helps create a relationship with that person. Relationship building is critical to the long term success of any home business and an audio message helps make the visitor feel at home and maybe they'll eventually become a customer.

Another advantage of audio is people would rather listen to a description of a website and business idea rather than have to read a long article. This message could also tell the visitor a little bit about your personal history which, as mentioned earlier, can go a long way toward creating a long term relationship with the person because they begin to feel that they know you. It's also more convenient for the person to listen rather than to have to read.

Also, audio sends a stronger message to the potential customer than the written word. This comes in handy when you're trying to sell your visitor and convert them to a paying customer. People respond much differently to an audio message because they begin to relate to the person and can hear the sincerity in their voice. Audio helps make the message more attractive and more believable than a written script.

Audio also creates drama on your home business website and makes it more exciting for your visitors. It's a much different experience than your run of the mill website and helps your site stand out.

Finally adding audio helps make your guest's visit more enjoyable. This may result in return visits which are what you need in order to close that sale and create a presence online through word of mouth. When someone has an enjoyable experience they usually tell others about it which can translate into more traffic for your website.

As you can see audio offers you many advantages and is definitely something worth considering as a way of further optimizing your home business website.

by: Bob Withers

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