Affiliate Marketing - 10 Categorized Types of Affiliate Websites
The advertisers and the affiliate networks usually categorize affiliate websites
. But there is no industry-accepted standard for the categorization. In this article I will list the ten most popular types of sites that are used.
The Following type of websites is a used by the affiliate marketer
1. Affiliates searches pay per click search engines to promote the advertisers.
2. Comparison Shopping - websites and directories.
3. Loyalty Websites typically used to rewarding system via points or cash back.
4. Coupon and Rebate Sites
5. Content and niche Market websites includes product-reviewing sites.
6. Email List Affiliates (owners of large opt-in mail list employs e-mail drip marketing) and newsletters list, which have more heavy content.
7. Co-Registration Affiliates which includes offers from other advertisers during registration process for their own website.
8. Shopping Directories also list advertisers by categories without providing coupons, price comparisons, or other features that constantly changes and thus requires regular updates.
9. Cost per Action which exposes offers from the advertisers to which they are affiliated through their own networks.
10. Websites using ad sense displays context- sensitive, highly relevant ads for the products.
Pros and cons
Advertisers favor affiliate marketing because in many cases it use the pay for performance model that means advertiser does not incurs a marketing expenses unless the results have outcome. Affiliate marketing is not easy to scale. As some business owe their success to their marketing technique. For example a shopping site will target a site with visitors looking for shopping products or would affiliate with woman's shopping site or a site related to shopping.
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