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Affiliate Marketing - Earning A Profit One Click At A Time

The Affiliate Marketing business is gaining popularity very fast

. Many people are venturing into this business as it is seen as an easy way to earn quick money.

There are two different varieties of affiliate marketing - Pay per Click and Pay per Performance.

Pay per Click:

PPC is the most popular type of affiliate marketing for affiliates who have small-scale business websites. It is the best way to earn money for small businesspersons. In this type of affiliate marketing, the affiliate gets paid by the merchant whenever he/she directs a person to the merchant's website. The best part about PPC is that the affiliate gets paid a certain amount, even if the visitor doesn't buy anything from the merchant's website. The normal fees for PPC affiliate programs is small, it is usually a dollar or less than that.


Pay per Performance:

PPP affiliate marketing programs is most liked by the merchants. It is also the most rewarding affiliate program for affiliates. In this type of program, the merchant pays the affiliate only if the person referred by the affiliate actually makes a purchase from the merchant's website. It thus implies that the merchants can save efforts to promote their products. On the other hand, this type of affiliate marketing is very rewarding for dedicated affiliates, because the PPP affiliates get handsome commissions. The affiliates get commission between 15-20% of the actual sales proceeds. In case of e-products, the commission can be as high as 70-75% of the sale proceeds.

PPP is further divided into two types - Pay per Sales, Pay per lead.

If you want to earn better profits over a long period of time, you must consider the following 2 important things:

1. Discover new money earning strategies:

If you are employing a certain strategy that is giving you good results, and which you are satisfied with it, you must continue with the same. However, you must also be open to try out other strategies as well, as it might yield you better results. You must constantly monitor the results, and see which the better strategy is for you.

2. Derive an Effective Marketing Plan:

You must have your own effective marketing plan, which will make your task cut out on daily basis. If you have plan in advance, you will know the direction in which your business is heading. Once you draw up your marketing plan, you must strictly abide by it, and make efforts to achieve your goals.

by: Melissa Smich
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