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Affiliate Program- Knowing More About Hits & Impressions

What is the relationship of results per sale? This is the average number of visits

to a banner or text link it takes to generate a sale based on all affiliate statistics. This factor is very important because this will tell you how much traffic you must generate before you can earn a commission on the sale.

How referrals from an affiliate site are were tracked and for how long they stay in the system? You need to be confident enough about the program aware of the people you refer from your site. This is the only way you can credit for a sale. The period of time people remain in the system is also important. This is because some visitors do not buy initially but may want to come back later to make the purchase. Find out if you still get credit for the sale, if a few months ago on a given day.

What are the kinds of affiliate stats available? Your choice of affiliate program should be able to provide detailed statistics. Constantly checking your stats individual is important to know how many impressions, hits and sales are already generated from your site. Impressions are the number of times the banner or text link was viewed by a visitor to your site. A hit is a click on the banner or text links.

Does the affiliate program also pay for the hits and impressions besides the commissions on sales? It is important that impressions and hits are also paid, as it will add to earnings from the sales commission. This is especially important if the program that offers low sales to be able to hit ratio.


Who is the online retailer? Find out who is doing business with to know if it is really a solid company. Know the products they sell and the average amount they are achieving. The more you know about your dealer to offer the affiliate program, the easier it is for you to know if this program is really for you and your site.

It is the subsidiary of a tier one level or two programs? A single-level program pays only for the business you yourself have generated. A two-tier program that pays the company, plus it also pays you a commission on the on the sales generated by any affiliate you sponsor in your program. Some two-tier programs are even paying small fees on each new affiliate you sponsor. More like a recruitment fee.

These are just some of the questions that had to be answered first before entering into an affiliate program. You should be familiar with many important aspects that your chosen program should have before incorporating them into your website. Try to make your affiliate program choices these questions. These can help you select the right program for you site from among the many available.

by: Michael SeoVida Francis
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