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Analyzing Website Traffic ( Part 2)

Your website will indeed has exit pages, such as a contact form or final


order, this is a page you can assume your visitor to exit rapidly.

However, do note that not every visitor to your

site is going to find specifically what they are looking


for, so statistics may give you sight of a number of different exit

pages. This is common unless you discern an exit trend on a

particular page which is not intended as an exit page.

You must closely analyze that exact page to

figure out what the problem is, in the event whereby a

significant percentage of visitors are exiting your website

on a page not designed for that

purpose.

Defining the possible weaknesses on that page, then

minor corrections in graphic or content may have a significant

force on the keeping visitors moving through your site instead

of exiting at the wrong page.

After you have evaluate your visitor stats, then it's time

to look at your phrases and keywords. Observe if particular

keywords are directing a specific type of visitor to your

site.

The more useful that keyword is, the more the visitors will

find what they are looking for on your site, and even

better, fill out your contact form or make a purchase.

However, if you find a huge number of visitors are being misdirected to your site by a particular phrase or keyword, then that keyword demands adjustment.

Keywords are very essential to delivering quality visitors

to your site who are ready to do business with you.

Finally, if you distinguish that users are finding your website

by typing in your company name, it means you have accomplish a

significant level of brand recognition, and this is a definite sign

of thriving success.

Analyzing Website Traffic ( Part 2)

By: Vonnee
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