Android Apps Can Prove Beneficial To Financial Service Providers!!
We all know the capability and popularity associated with Android application platform
. With the mounting sales and share of Android smart phones in the Global market, it is simply inevitable to score out the need to have an Android app. Every business including the financial service sector demands to go mobile to streamline better customer experience in order to make profit in business.
Financial market is crucial for every economy. It has the potential to give a great support to the melting economy. So, all the financial organizations are fully aware of the need and significance of their stability and resourcefulness in serving the economy. As with the changing marketing and buy-sell trends, the want for drawing changes in the financial services is also necessary. If we talk about the buzz of mobile applications and people going haywire over the concept of mobile banking, the want of financial organization to go mobile becomes inescapable.
One can examine any leading mobile application development platforms which are now developed in a way to support APIs for online banking or wallet. Iphone and Android smartphones and their all-time accessibility with internet have made mobile banking an evolving scope of development.
There are names which are remarkably making success in the field of mobile payments:
1. American express launched PayFon
2. Visa came up with Square
3. eBay PayPal
4. Amazon Payments
5. VeriFone
Their success stories are an inspiration for other financial organizations which are still analyzing whether they should opt for mobile applications or not.
Why financial Companies must go for mobile apps?
Of the 6 billion mobile subscriptions made worldwide by the end of 2011, 968.2 million (16%) were smartphones. This share is predictable to may reach 40% by the end of2015. If you are not building those innovative iPhone or Android mobile apps for your financial services business, your customers are soon going to dial out.
Financial Companies are facing frequent market volatility, regulatory scrutiny and industry consolidation along with increasing usage of smartphones by the people across the world.
Mobile applications will be accepted by users more easily as it will give them more secure and easy medium to make payments.
Android programmers while developing apps for transaction keep in their mind about low vulnerbility So, this makes Android platform an ideal choice for finance organizations to make this business move and reach maximum targeted audience.