Are You One Of The Few Who Know This Secret Success Method To Learning Better? by:Jim Symcox

Imagine you've just returned from an all expenses paid 3 day

seminar all about marketing/Windows Vista/ Sales or something

else you're into to.

By using the methods and techniques you've learnt you'll improve

your career or business.

But there's a secret that Napoleon Hill has written about. Let

me explain...

'Normal' learning is just like the seminar you've completed,

It's the same if you go to seminars, read books, listen to tapes,

CDs or DVDs. All of them work to some extent. But usually you

retain less than 25% of what you've learnt in these ways.

Cute, eh? You've paid to be stuffed full of knowledge for

three days and you only get to keep a few hours worth. It makes

you want to ask for a large discount.

Just kidding. But you see what I'm saying?

Listen. I am not knocking these ways. Not at all. I use them

myself. But, if you want to move forward saving yourself

energy, time and money, these ways don't cut it.

Let's look at some vital facts about the usual way of learning,

the reason it's so ineffective and yet, incredibly is

used by more than 95% of business owners and entrepreneurs!

People who learn from books usually retain about 7% of everything

they read. So to get anything of use from a book you need to read

it again and again.

I know that, and it's the reason I, and other marketeers, re-read

the marketing greats from history many times.

Others use cassette tapes and CDs to learn from. Their retention

rate is better but still appallingly it's only 20%.

Like many people I do attend seminars. This way is almost no

better and people tend to retain only about 25% of what they

learn there.

Can you believe that most people I meet use one or all of these

ways to grow their business?

I'm completely gobsmacked.

Or at least I am now.

If you'd asked me only four years ago I'd have said that learning

using seminars was actually a highly effective way of learning

stuff. This was despite compelling evidence to the contrary.

One piece of evidence was when I attended a Jay Abraham bootcamp

at Heathrow about 6 years ago. It was a high priced seminar and

associated expenses. Over three thousand pounds, excluding the

costs of 3 nights at the Raddisson Edwardian hotel and British

Airways flights from Manchester.

There were several people there who'd attended similarly

priced Jay bootcamps 5,6 and 7 times before in the UK and the USA

and were still learning stuff! The same stuff.

I had a dream, it was freedom. Both personal and financial. Maybe

your dream is something similar?

Over the years I've bought wheelbarrow loads of audio tapes and

CDs from Peter Thompson, Jay Abraham, Earl Nightingale and many

others. Because I was convinced I was learning stuff. So that one

day I'd run my own company helping other people realise their

dreams too.

Eventually I got the secret. It's the one thing you need to do.

I'll come back to that in a minute.

Think about your own dream. How close is it now?

If you seriously want to carry out your dream you begin by

mapping out exactly where you want to go. Then take action and

keep taking action towards the dream. Don't deviate, keep focused

and you'll make it.

And the most effective way to make your dream come true is to

work on it with other people. And they must be people who support

your dream.

Always.

So what is the best way to learn?

And by the way, this way is pretty much 100% effective in helping

you achieve your goals.

It's simple, but very powerful. It's an open secret. You need to

work first with a mentor/coach and then also with a mastermind

group to hoist you from your comfort zone and straight into

action.

I've seen people who are convinced they're moving forward by

reading books, taking courses, listening to Cds and attending

seminars. But time and time again what lets them down is the

missing element - CONTINUOUS FOCUSED ACTION.

You must act on what you know. By implementing what you're

learning you're making it tangible and part of your own

experience.

You'd not believe the amount of marketing and copywriting

knowledge I've accumulated before I started running my own

business full-time. Like so many others I was waiting for when I

could afford it, when the time was right.

Eventually I got a mentor who showed me there is no need to get

it perfect. The only need is to take the some actions, right or

wrong.

You don't need all your ducks in a row before you start.

When you start you don't even need to know how you're going to

get to your goal.

You must gain the subconscious confidence to trust a mentor to

open you up to a new way. To help you create, focus and execute

your ideas in your market place rapidly.

So here is a simple test for you to find out how wedded you are

to the traditional ways of learning.

(1) Are you almost in the same position you were six months ago?

(2) Are you almost in the same position you were one month ago?

(3) Are you in the same position as you were one week ago?

If any answer was a "yes" you need to reflect on what you're

doing.

Think about this. You're fooling yourself into thinking that a

book, a seminar or audio programme is moving you forward. People

in your business who know the reality know this is exactly the

learning style that holds you back.

Don't do it anymore. Be resolute.

Take ACTION now.

Get yourself a mentor/coach, Find a mastermind group. Let them

help you to create specific action steps to help you dominate

your market, fast.

Failure to do so means you'll lose market share and you'll allow

others to get the upper hand over you.

Wherever you are, start-up, struggling business, mature business

or anywhere between. Your next steps needs to be these ...

1) Put away this email after you've read it

2) Make a personal connection with a mentor/coach. Call them now.

3) Vitally invest in it. Make sure that you pay him or her.

Because a key point is people don't move forward until they pay.

You must do this.

Take action, do it now while you're thinking about it. Putting

this to one side means you'll go back to your comfort zone and

"forget" to follow through.

So my best wishes to you and I know you'll succeed.

About the author

Jim Symcox, also known as the Marketing Magician is a copywriter, marketing coach and the author of "How to Leap Ahead Of Your Competitors". For marketing "how to's" email web@acornservice.com with "articles" in the subject line and you'll be sent a copy of the book Try his blog at www.acornservice.blogspot.com for more tips

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