Are You Ready To Make Raving Fans With Facebook?

Do you need a social media strategy to get your home based business jumping in 2010

? Are you ready to take your business to the masses with the latest social networking tools? If so, read onbecause we have the information you need to make your business a success with one of the most powerful social networking sites on the planet.

Were talking about Facebook, and unless youve been living in a remote village for the past few years (and even then youve probably heard rumblings) you undoubtedly know about this popular social networking site.

Launched in 2004, Facebook has become one of the most powerful social networking sites for businesses, including many home based businesses. Facebook boasts over 140 million active users, with the fastest growing demographic being those 25 years and older, and has over 19 million active user groups. As you can see, Facebook can provide a business owner with access to millions of consumers quickly and effectively, and should be considered when creating your business marketing strategy.

When incorporating a Facebook strategy into your internet marketing and promotional plans, consider establishing a corporate, or fan page on the site. This will enable you to communicate information about your business or products to scores of potential customers. You can also increase visibility for your business by starting or joining a user group that is relevant and related to your business, product or industry.

Facebook entries are picked up by popular search engines such as Google, Yahoo! and Ask.com, therefore, your business fan page can increase your visibility among the search engines, and lead to higher rankings for your home based business website. Higher rankings mean that your business website or Facebook Fan Page will appear closer to the top of the search engine page when a potential customer searches for your type of business or product, which ultimately increases the odds that your website will be visited more often than the competition.

When using Facebook, the essential goal is to create a content rich profile that provides interesting and useful information about your home based business or product, and then attract new fans by getting involved in user groups related to your business. Facebook also offers a free feature called Facebook Apps, which allows a business owner to leverage other social media and internet sites by automatically updating your Facebook corporate or fan page each time you modify your profile or make new postings on other sites such as YouTube or Twitter.

Facebook can be an important prospecting and internet marketing tool for home based business owners who have limited budgets, but want to get their business in front of the masses. To learn more about using Facebook for your business, visit www.thehomebasedbusinessreview.com

by: Nikki Morgan

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