Article Marketing And Your Affiliate Marketing Website

Most everyone who owns a business online, affiliate marketing website owners included

, are constantly looking for ways to cut costs where they can, especially on things like advertising, which can be very expensive. One great way of getting extra exposure to your website that has caught on fast is article marketing, which is a very effective way of getting your site noticed, and involves no cost at all.

Article marketing is an advertising method whereby you write interesting articles giving helpful information about a topic, service or product and attach a 4 or 5 line "bio" or "resource" box about yourself and your company near the bottom of the article.

The article is then submitted to article directories or posted on another's blog or website, where people who are interested in the topic of your article can read it. Those who find your article interesting will probably follow your link back to your site where they'll find even more relevant information, and maybe even find that they are interested in the products you promote.

Affiliate links are not allowed in the articles you submit to article directories, and they are much less likely to be accepted if they are nothing more than sales pitches containing little or no quality information. Articles should be easy to understand, contain between 400 and 700 words and consist of unique, useful information, because no one wants to read the same information over and over again.

If your goal is to provide your readers with information they are interested in or can use, this can be a very effective advertising strategy for you. For instance, if recipes from different cultures is something you are interested in, you can build a website devoted to that topic. Now, to drive targeted traffic to your site, write an article about recipes or something similar and include a link back to your recipe site. The only expense you will have incurred is the time it took you to write the article.

Make sure your article is interesting to improve the likelihood of people following your link. Your readers are looking for interesting, unique information, and if your article is about a topic that you are familiar with and have an interest in, that will show through in your material. People are much more likely to follow someone they know they can trust for good quality information.

The best traffic you can get to your site is traffic that is targeted to the topic of your site, and professionally written articles can generate that type of traffic. For maximum effectiveness, your article should focus on a specific area, and always do your research and make sure the information you are passing on to others is correct to the best of your knowledge. Write articles that are helpful to your readers, as well as easy to understand.

Finding an article submission site for your article submissions will not be a problem as there are many to choose from. EzineArticles.com, ArticlesBase.com and GoArticles.com are 3 very good ones to get you started.

by: Jo Ann Haskins

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