Article Marketing Combined With Keyword Research - 3 Success Steps
Article marketing, where it's done appropriately
, is a really effective method to produce traffic to your site since people using the web are normally looking for information. Good quality articles may be submitted to various websites on the web to obtain traffic and links to your website and can additionally provide premium quality content for your own site.
Keyword research is step one in realizing the maximum reward from article marketing. To be highest on the search engine results pages (SERP's), you'll need to identify the ideal keywords for your niche that have the minimum competition and the highest amount of searches. To maximize the end results of your article marketing efforts, you need to make certain that you develop your articles and links around the most effective keywords. You can make use of these keywords in the articles you write and in the external links to your website.
Step two is writing articles focused on the keywords you identified in the first step. Top quality content is the aim when you compose these articles. A lot of people make the mistake of producing inferior quality content, but ultimately this is detrimental. As with people, search engines like Google are also looking for top quality content. The best way to achieve all of your article marketing goals is by delivering premium quality articles for content.
Step three is submitting the articles. You will need to publish part of the keyword-focused articles as content for your own website. Then publish the remainder of the articles on other people's websites. The other articles can be posted to many of the top article directories or you can submit your article as a guest poster or author to other people's blogs and sites.
On-page search engine optimization (SEO) and information for your readers are supplied by the keyword-targeted articles you upload on your own site. The articles on all the other websites need to be used to link back to your website with the help of your keywords in the anchor text. This provides off-page search engine optimization (SEO) to boost your placement in the SERP's. Additionally, some people who browse your article content on other people's sites might click through the links and take a look at your website.
The fusion of article marketing and keyword analysis creates an extremely powerful strategy to promote your site. You can boost your rankings in Google and the other search engines and thereby grow traffic to your website. This makes the combination of article marketing and keyword research extremely effective in publicizing your website.