Article Marketing Success: 5 Steps For Creating An Easy-To-Market Website

Article Marketing Success: 5 Steps For Creating An Easy-To-Market Website

This article is for anyone who has a brand new website and is not sure what the next step is. If this is you--don't feel bad! Pretty much everyone who has a website has at one time felt totally clueless. Marketing a website is not rocket science, but there are some things that you need to do to prepare.Here are 5 steps that will make your website easier to market: 1 - Do keyword research. You want your website to rank highly for certain words/phrases that your potential customers are typing into Google. These words/phrases of special significance are called "keywords". You find out which are the best words to rank highly for by doing keyword research. You can then use this information in the creation of content for your website and online article submissions. 2 - Make sure your website has lots of helpful information on your niche. It's a great idea to have a blog as part of your website, because it will allow you to create a steady stream of fresh content for your site. When Google and the other search engines are ranking websites, they are trying to evaluate how good your website is at supplying people with useful information on your topic. You will help your case immensely if you will create a website that has new educational content published regularly. 3 - Take the content from your blog and rewrite it into articles.You want the content on your own website to remain unique, but you can use your blog posts as inspiration for the free reprint articles that you will write to market your site. Article marketing is an excellent way for you to build links to your website. Building links is a way to increase your website's search engine ranking, which in turn brings more traffic to your site. The articles that you create can also bring viewers to your website. 4 - Create an advanced resource box that uses your keywords to form the link. Along with each article that you submit, you will include a resource box, which is like an author bio. This bio includes your name (optional, but suggested), a brief biography that establishes your expertise, a reason to visit your website, and finally a link to your website. The link in your resource box can be formed by just typing out your website address, but a more search engine friendly resource box will have a special link that is formed by one of your keyword phrases. It isn't super hard to learn, but you'll need to do a little investigating to figure out how to make this special type of link on the site that you're submitting to. 5 - Syndicate your free reprint articles through an automatic article submitter. Of course you could submit your articles by hand to a few sites, but you will never be able to match the performance of an automated system that sends your article to tons of publishers with the push of a button. For the work that you've put into your article, you want to be sure that you get the best results possible. Getting your article onto as many websites as you can is absolutely essential. You might have known about a few of these steps already--many small business owners know that article marketing is a great way to bring exposure to their businesses. Lots of times people want to jump right in with step 5 without doing the other steps, but when you do that you are missing many of the benefits that article marketing can give you.Be sure to do your keyword research and create a website that has lots of quality information. Make your content do double duty--rewrite content from your own site and submit it as articles. Utilize your keyword research by creating a resource box that uses your keyword phrase to form the link. You will have a much easier time marketing your website if you do all these steps!

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