If you want to brand yourself and get lots of backlinks to your site
, article marketing is one of the best promotional methods you can use. As well as being highly effective, it is also free.
Here are five article marketing tips you can follow to take advantage of this effective and free marketing strategy.
1. Write quality articles. The good news is you do not have to spend a lot of time doing this
Focus on taking care of the basics such as grammar and spelling. Then have one primary theme to each article that you are writing. Put together a bullet list of points you want to accomplish.
Focus on creating 2 to 3 sentences for each bullet point. If your articles contain a high quality the reader will reward you for that.
2. Increase the quantity of articles you write. This is extremely important today because of the amount of competition on the Internet.
There are thousands of article directories on the internet with many authors contributing to them. The search engines are frantically going through them determining which ones are going to rank highly for the content the articles are written on.
The best way to benefit from article marketing is to have more articles in circulation. As we pointed out you can still write a quality article, but now you need to increase the number of them that you do every day.
3. Take some time to think about creating an effective author resource box. You can use a very similar resource box for each of the articles you use, as long as it relates to the topic of the article that you have written.
Look at how some of the other expert authors in article directories are writing their resource boxes. Come up with a really good resource box and the number of clicks through from your article to your website will increase dramatically.
4. Use an article submission service. This is a good way to get your article into more directories.
The more directories your articles are in the more potential readers you will get from them. At this point you are strictly playing a numbers game, but be sure that the submission service is getting your articles into the top directories.
5. Don't get lazy! Promoting your business using article marketing does take hard work. However, it also takes consistency and you cannot get lazy in how you approach it.
If you follow these tips you will find that you get more out of your article marketing, even if you are on a low cost or zero budgetco.