Attraction Marketing Using Funded Proposals A Receipe For Network Marketing Success

Lately I have had quite a few people ask me what funded proposals are and how they work

, so for those of you that asked here is the answer.

A funded proposal is a phrase used to describe the process of making money from other offers while building your primary business. It is the top strategy used by network marketers to finance their business It is structured to capture targed leads while generating cashflow

If it seems like a strange concept to offer marketers other products and serevices before presenting your primary business opportunity, think again. Research indicates that 97% of people who look at your primary business opportunity will say no. With such small MLM opportunity take up rates it is extremely difficult to build a profitable business without making money for marketing and advertising elsewhere. Enter the funded proposal.

In MLM the funded proposal strategy is to seek out and attract people struggling with their network marketing businesses and to present them training, assistance, advice and information to help them solve their problems. To do this you need three basic tools.

Funded Proposal Tool 1: A capture page and a free or low cost offer. For example this could be a $5 ebook or an invitation to a free webinar. Basically anything of value to your prospect that you can exchange in return for their email address. Once a person fills in the opt in form they are now part of your sales list and have entered what internet marketers call your sales funnel. This is the process of converting a looker into a lead

The second tool is an autoresponder system. This an is automatic mailing system that allows you to communicate tith you lead and build relationship on a daily basis. The MLM marketer puts together a series of email messages which warm people to affilate products and services which the prospect will need to market their MLM opportunity. There are literally thousands of different affiliate offers that you can sign up for to offer to your leads. The secret isto only select that you use yourself and can show proof that they work. For example one of my favourite affiliate offers isselling automation software. I use this effectively because people are always looking for ways to do things faster and smarter.

Having an autoresponder system gives you the opportunity to post broadcast messages to your email list. This is a great way to invite people to company webinars or affiliate product presentations If your offering and presenting quality products that work building relationship and trust with your list is easy and people buy. This gives you the money to advertise more . develop more leads and grow your business faster.

The third key tool is your primary business opportunity. People join leaders not network marketing companies, people they believe can help them achieve business success. The funded proposal positions you as a leader and makes you an attractive proposition as a business partner.

The power of the funded proposal concept is that as people move through your funded proposal sales funnel three things are happening. First you start making money fast to put into serious advertising Second you are developing a personal relationship and building trust with your prospective business partners through your email messages.

Third through the training and marketing tools you are offering, you are warming up your potential business partners with the marketing skills and resources to achieve success in MLM network marketing. This is simply the most powerful piece of the funded proposal concept because the two or three people out of every 100 that decide to join your business are going to be ready to take on an instant leadership role of their own as a member of your MLM downline. This is what explodes your business.

Funded proposals are the lifeblood of MLM success. If your not using this strategy your going to struggle.

Attraction Marketing Using Funded Proposals A Receipe For Network Marketing Success

By: Chris Hopkins

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