Beat Your Sales Doing This When Using Twitter
Many sites promise to teach the art of using Twitter to achieve more sales and business contacts
, but few offer practical solutions on how to actually get down to the job and do it. Its like when our children begin with their first sweethearts and they just dont have the faintest idea on how to interact with female gender. With metaphorical words or tangential descriptions they generally end up more confused than before. They want a trick to make girls fall at their feet. And who uses Twitter to do business, wants the same. But is not that simple. I wont lie.
Twitter, like other social networks, requires time and investment. Everybody mentions how Dell achieved via Twitter over six and a half million in sales last year. But this didnt happen by opening an account. Dells strategic communications division has more than one hundred employees devoted only to this sales channel. Therefore, the ultimate reality comes true again you need money to make money.
If you aspire to develop and maintain this channel, you must take it as another activity of your company, and give it the importance it has. It tends to be milsleading the simplicity and personal use that is given to Twitter, and it generates the idea that with a couple of tweets every day, its enough. To tweet to generate business is not something you can do while commuting each day or during lunch. You need a plan, to devote time to this plan, and to follow it faithfully.
Get a schedule. Open Twitter every day, at the same time if nothing unexpected arises- and do this:
Step # 1: Follow who you find interesting. If you have few followers, this is what you should do. Follow to be followed. Follow who you think can offer interesting material, the gurus of business, your competitors, and other industries and related professionals.
Step # 2: Search your keywords in Twitter. At the moment, dont do anything else. First, we must learn what is spoken in our business. Learn about latest trends and what people look at these times. Not all businesses, but some have large seasonal fluctuations in terms of demand for products and services.
Step # 3: Imagine you are a child and your parents change you to another school in the middle of school year. School year has started, and in breaks you are really lonely, you have no friends, and they all stare at the new kid (you). Whats natural? Introduce yourself. So far, the words sell, promote, super discount and all related are taboo. You have time to sell but first you must find who to sell to.
Step #4: Offer solutions. Imagine if someone comes up with a question, or needs information about your niche-products, services, etc Volunteer to find an answer. Please dont ever tweet with something like Visit our website and find exactly what you want. On the other hand, you couldnt, even if you wanted to, remember that only 140 characters are allowed. Imagine yourself in school break in the situation described above. You see a group of children playing soccer. You approach and say: Can I play?. You surely woudnt even consider saying If you let me play Ill invite you home because I have the Play Station III. Forget about what you have at home and play. Enjoy the moment.
Too much for the first day. We will continue our strategic plan to do business through Twitter in next post. Now have a hot chocolate and marshmallows, and have a good time.
by: Andrea Picaso
Introduction To How To Get More Sales Through Twitter Why You Need the Correct Mindset to Successfully Overcome Sales Objections How To Motivate Successful Salespeople 10 Easy Ways To Increase Sales How Behavioral Merchandising and Product Recommendations increase sales and conversion rates How to Get More Sales in 5 Easy Steps Best Practice Sales Techniques for Overcoming Sales Objections Why is Handling Sales Objections Feared in Selling? Sales Objections Master Class Overcoming Sales Objections- Techniques You Were Never Taught Simple Rules for Overcoming Sales Objections Sales Techniques of Master Sales People Simple Sales Techniques That Give Results