Forum promotion is as difficult as getting a huge traffic in a new site
, and like a website, the top of the forum has to be very exciting. Promoting a forum needs similar techniques like promoting a good website; but as it a member oriented service and does not closely related with marketing, it has some extra benefits.
Forum promotion is one of the most important duties of a site owner. Because whatever the subject of the site is, a good forum always attracts the visitors. The best thing about the forum is it is totally dedicated to the visitors. For using it, the visitor has to be a member of the site, which is free in most cases.
The forum is a place where the members share their ideas and opinions as well seeking help on related topic from other users. So asking questions can be an effective technique of forum promotion. Keeping an option of asking opinion on a current hot topic in the first page can be a good strategy.
Forum promotion is a great way of marketing. The most important difference between the regular online marketing methods and forum posting is the forum can keep the visitors in a site longer than any other method. The reason for that is the visitors can directly involved with the site through the forum. They can share their experiences and post reviews here. So in a way, the customers can do the marketing for the marketer.
Finally, designing a forum requires to follow some rules and regulations. Each subject must be divided into sub-categories with appropriate name. Each new topic should be placed in the right category and sub-category under the right name. Forum posting guidelines must be given at the starting of each sub-category and they must be followed strictly. The offensive and sensitive issues to the site must be banned.