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Best SEO Tips

Best SEO Tips

Best SEO Tips

Keyword research

Keyword research is not just important--it is an essential part and should be the first step of any SEO project. Keywords or search phrases are the key element of search engine marketing, internet marketing and all activities related with search engines. Therefore, a lot of time and effort is dedicated to keyword selection and analysis. There are also many keyword tools that have only one goal--to find relevant keywords for which it would be possible to reach top positions in search results.

Keyword analysis

Keyword analysis is a complex process and you need to take into account many different parameters in order to find right search phrases. Many popular tools can help a lot by providing relevant data needed to evaluate search volume, strength of competition or commercial value. There are few parameters that determine which keywords are good and which are not.

Keyword Density

It used to be that people kept a very close watch on the density of keyword in their body content. Typically they kept their keyword density around 2-7%. Now days there is very little weight on the keyword density of your content as long as it's not overdone or unnatural appearing. They keyword density I'm referring to is in your meta data and title tag. I'm not going to give you an exact rule to follow, but just use common sense for this. Don't have your title, meta keywords, and meta description all be just your main keyphrase. That's a 100% density and will raise a red flag.

Optimise Your Page Titles

One of the most vitalSEO techniques is to position your keywords within the Title description for each page. It is imperative that the title tag is unique to ascertain the subject matter of each page for the benefit of the search engines.

In other words, each page must have a unique title tag. This will assist your search engine rankings and help users to identify the content of the page when they bookmark it.

Build Internal Links

Take care that you have a high-quality link structure on your site, so that not only potential customers, but also search engine spiders can find and index all pages on your site.

A frequently mistaken assumption is that every visitor will start at your home page. Most will but it's important to check that each page on your site is linked to the others. This helps thesearch engine spidersto quickly index your site. Also, the way you structure your site, i.e. make it easy to navigate, will have a positive effect on how people judge you and your business.


Backlink relentlessly

Again, the trick is to have as many backlinks as possible. But a word of caution quality has much more weightage than quantity, when it comes to baclinks. The effort should be to get backlinks from high quality websites, and which are related to the subject of your website.

Sitemaps

Sitemaps are important to search engines and users. My favorite sitemap tool is www.xml-sitemaps.com. It will create an XML, ROR, and HTML sitemap for your Website. In addition, it will create a URL list of all your pages to submit to Yahoo! for indexing that can be submitted here http://search.yahoo.com/info/submit.html. The XML map is made especially for Google to submit to their Webmaster tools that can be submitted here http://www.google.com/webmasters/sitemaps/. This is important in telling Google how to crawl your site. MSN, Google, and Yahoo! teamed up to create one generalized protocol for XML sitemaps at www.sitemaps.org. It's nice to seem they playing together on this issue.
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