Bing & Yahoo Merge: Who is ahead of the other?

After an agreement last year, Microsoft has acquired now Yahoo and has Bing too

. The question which is being talked about is whether Microsoft will keep both the search engine giants or prefer to keep one of them. The question is a tricky one as both Yahoo and Bing have their own set of features which are unique and make them superior to each other in some or the other way. To understand it, let's discuss the advantages and disadvantages of both over each other. This is likely to give a clear picture of the scenario and let us decide who is ahead of the other.

First things first Yahoo and Bing are both equally popular but it is difficult to monitor the number of people using each of them. However each search engine prefers to monitor the number of users in order to know their standing in the market.

It has been seen that people looking for research content are likely to use Yahoo and those who need current information choose Bing. This is more of trend that has been followed for a number of years. This is so because Yahoo is more than a decade old while Bing is relatively new as compared to yahoo. So the search results in Yahoo offer both new and past information. On the other hand, Bing gives the updated information and current information on varied topics.

Another difference in both the search engines is that Bing has superior graphic qualities comparatively and people are likely to be attracted to brilliant graphic design with plenty of information side by side. This leads us to another question as to which search engine is more efficient. Well, both have their unique features and not to forget that users are used to a certain type of habits. While using Bing they are more likely to type in a question and they get their queries solved in an answer format. Bing is also being updated and new features are being added to make it more interactive for the users. For instance, the users can provide feedback with regards to any wrong information in Bing and thus making the role of users more active.

Thus, it can be concluded that each search engine has its own share of advantages over others and users are likely to use both of them for different purposes. Bing is racing ahead fast and Yahoo too is trying to keep pace with the advanced technologies.

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Bing & Yahoo Merge: Who is ahead of the other?

By: Surabhi

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