Blogging has become passion and way to make money for living for many people
. To host own blog will take money and efforts to maintain because of the hosting payments, managing stress and downtime of the server that concerns most of the bloggers when thinking to host own blogs. For this reason many choose Blogger.com to host personal blogs as it allows you host as many blogs as you wish.
Blogger.com allows the bloggers to host as many blogs as you required for free, but it also required to be optimized for search engines when looking for search engine rankings.
If you are webmaster or designer, you might have a clear idea about what to include in your site code to target audience to the site. Title, Meta description and keywords tags that tell search engines about your site.
Even though Blogger.com is product of Google, it has no provision to add Meta tags easily to your blog. Hence it has to be done manually and include the necessary tags to your blog. If you have ever tired to include those tags you might have experienced there is no easy way to do that. For this reason I decided to discuss few tips on how to optimize blog for search engines.
Title: the title of the blog is most important. It lets the search engines know what your blog is about. Include the following code to your blogger blog in head and title tag.
head - b:include data="blog" name="all-head-content"
title - data:blog.pageTitle
Description: the description of the blog should be included in Meta tag. The description should give the information to search engines in a meaningful way. It should be framed in complete sentence. Include this code in between opening and closing of b:if
meta content='blog description' name='description'
Keywords: your Meta tag of the blog also specifies keywords of your blog. The keywords in the Meta tag tell the search engines about what your blog is. To include keywords to your blogger blog. Include this code in between opening and closing of b:if
After performing on page optimization, it is important to generate back links to your blog. Generating back links will drive traffic to your blog. Do the following to generate back links:
Add your blog to blog directories and RSS directories.
Frequently update you blog and use pinging service to ping social networking and social bookmarking sites.
Comments should be open but delete unrelated or spam comments.
Doing things mentioned above will generate traffic to your web page.