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Blogging as a PR Tool

The Like widget became available in early May

, then soon thereafter a second feature was released allowing users to attach a Facebook "Like" button to the bottom of their blog posts. About 2,400 bloggers added this feature soon thereafter and started enjoying a 200 percent growth spurt in their referral traffic from Facebook according to Type Pad. We test out most all of the revenue boosting social media tactics that we hear about. We have also seen some good results with Facebook ads. These are Facebook's pay per click (PPC) revenue center, but the ads usually work and are low cost.

Blogging as a PR Tool

By: Kristin Gabriel
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