Bottled Water Dominate The Non-alcoholic Beverage Market
The Indian non-alcoholic beverage market has been dominated by the bottled water
segment with a market share of 56.2% in FY2010 followed by soft drinks with 31.4% and tea with 6.9%. The market for bottled water in India has increased over the years and is one of the emerging markets. The growing insufficiency of pure and safe water and rising water borne diseases has influenced the demand for packaged water.
India is the tenth largest consumer of bottled water in the world with the consumption level of ~ million litres growing at a CAGR of 17.5% in the last 5 years. The bottled water market is estimated to have more than ~ brands, of which a major portion is held by the local players (inclusive of the cottage industry). Even, the big players which dominated this market segment are facing the pressure of maintaining their position in the market
The report titled Indian Non-Alcoholic Beverages Market Outlook to 2015 Rising Health Consciousness among Consumers provides a comprehensive analysis on Indian non-alcoholic beverages market. The report discusses in details various aspects such as market size of bottled water, carbonated soft drinks, coffee, juice (unpackaged and packaged juice), tea and energy drinks segment on the basis of consumption, per capita consumption, market segmentation, competitive landscape of the major players operating in the country. The report also entails the SWOT analysis of non-alcoholic beverage market in India.
The future projections are presented along with the cause and effect relationship between the market and several industry and macro-economic indicators providing an insight on the prospects in the Indian non-alcoholic beverages industry.
The non-alcoholic beverage market in India has witnessed a mixed growth in the recent past. The industry has registered a growth rate of 11.3% in 2010. The total consumption for FY2010 stood at ~ million liters with the per capita consumption of ~ liters as compared to ~ million liters of total consumption and ~ liters of per capita consumption in FY2009.
The Indian non-alcoholic beverage market has been dominated by the bottled water segment with a market share of ~% in FY2010 followed by soft drinks with ~% and tea with ~%. The consumption for bottled water in India has increased over the years and is one of the emerging markets. The growing insufficiency of pure and safe water and rising water borne diseases has influenced the demand for packaged water.
Key Topics Covered in the Report:
The market size of Indian non-alcoholic beverage industry and its segments including bottled water, carbonated soft drinks, juice (Packaged and Unpackaged juice), tea, coffee and energy drinks on the basis of consumption and per capita consumption
Market segmentation of the Indian non-alcoholic drinks industry and its segments
Recent trends and developments in the industry and in its segments
Competitive landscape of the various players operating in the country in packaged drinking and Natural Mineral Water category, carbonated soft drinks, juice, tea, coffee, coffee retail and energy drinks markets
Future outlook and projections along with the cause and effect relationship between the market and industry factors on bottled water, carbonated soft drinks, juice (Packaged and Unpackaged juice), tea, coffee and energy drinks consumption and per capita consumption in India
SWOT analysis of the Indian non-alcoholic beverage industry
For more information please refer to the below mentioned link:
http://ammindpower.com/report.php?A=223
by: AM Mindpower Solutions
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