Brandsexclusive Parades Military Story

Brandsexclusive Parades Military Story

Brandsexclusive Parades Military Story

Brandsexclusive likes to pick up on fashion news wherever it happens and here's one which will interest those into military chic.

Brandsexclusive has learnt from news agency AFP that uniforms recently made for the Russian army by a top fashion designer have proved a problem for the soldiers who say they are being made ill by their new clothes. Apparently, the soldiers might look the business, but the uniforms are allegedly too thin, exposing the warriors to the horrendous winter cold temperatures experienced in a country which borders the Arctic.

Although the uniforms are popular amongst the troops, around 250 soldiers are said to have been taken ill from conditions such as exposure. And many of these have landed in hospital with flu, or pneumonia. The problem is obviously acute in the country's northern regions.

Russian newspaper Rossiyskaya Gazeta interviewed some of the soldiers parents who were annoyed that the issue of uniforms could put their sons into harm's way. One mother said: "They literally felt naked outside. Many of them ended up in hospital. Ours developed pneumonia."

An army spokesman told the Russian newspaper: "It seems that all this happened because of slovenliness on our part."

This refers to the Russian army staff who admitted that they were too slow to pick-up on complaints about the uniforms and so therefore ran out of time to put things right before the onset of winter.

The uniforms in question were first in 2008 and were the brainchild of Valentin Yudashkin who is a celebrity Russian fashion designer. He took the basic design and made it more fashionable, closer to uniforms which were used in the Imperial Army in the days of the Tsar. Thus more gold braid and better tailoring became the principles. This was no doubt all part of Russian's policy of becoming prouder of its heritage and place in world society. And this all flowed from Putin's premiership he had a desire to give back his country some sense of itself.

It appears to have worked from a fashion sense, but not from a practical sense. Furthermore, historically, the Russians seemed to have had a chequered history with their uniforms, notable the first post-Soviet examples which appeared in the 1990s and many said made the soldiers look like they were serving in a Third World army.

Brandsexclusive, like everyone else, might think that the main point of an army uniform is comfort when in the field, not on the catwalk. Afterall, most soldiers spend their time in the field learning how to fight and not how to model the latest fashions. But, that aside, of course the durability and look of a uniform must also be crucial as well. If it can't withstand the conditions, or if it makes the troops look like tramps, then well, it has failed. There must be more to military uniform design than everyone thinks.

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