Bulk Sms Marketing Is The Best Way To Reach Millions Of Mobile Subscribers

We are living in a world of tough competition and contention

. Each one battles with other to clinch top position in the related field. Every business organization attempts to get down competitors popularity to elevate their business venture. All organizations focus on the same population and attempt to induce people to buy their products and services. It is not possible to buy all similar products by one person.

A growing number of organizations, ranging from schools and universities to councils and businesses are embracing SMS marketing, attracted by its low cost and unobtrusive nature.The use of SMS marketing is also considered an effective communication tool for advertisers since it creates a personalized one to one relationship between a brand and a consumer. SMS advertisement targets buyers directly and achieves a high level of interaction, as people never leave home without their mobile phones and rarely switch them off.

The Service can be obtained in the following ways

Identify and finalize the services of SMS gateway provider for your marketing purposes.

Use short code and log code services to send bulk SMS to potential customers

In addition to SMS Gateway Provider, you can send SMS using bulk SMS software or via online. There launched several websites offering online bulk SMS services either at free or at paid.

Some of the advantages of SMS marketing are:

The personal nature of mobile phones makes SMS marketing a very powerful tool.

Users are inclined to read virtually every SMS they get - unlike email and other means of advertising.

Bulk SMS marketing is very economical and one can send thousands of text messages to consumers at wholesale prices.

Bulk SMS also saves time - instead of writing a message and then sending it to each mobile subscriber, one message is created and then sent to a whole group of subscribers.

Tracking of SMS delivery and responses is very easy.

Delivery of the text messages is almost instant.

In India the Bulk SMS Marketing is widely used for different purpose such as Marketing Campaign, Promotional campaign, Stock Market Alerts, Holiday Packages, Reminders, Special Offers, News Alerts, and for unlimited possibilities.

SMS Marketing brings good and better results from the messages. It is believed that people easily forgets the thing they see but keep in memory what they read. SMS marketing takes advantage of this belief as reading continuous messages of one product will force the human brain to keep it in the memory. Also, SMSs reach to the intended customer even if he is out of coverage area or the phone is switched off. Emails and other promotional tactics take time of people to read it by sitting in a convenient place. But people can read mobile SMS while traveling, dining, drinking or engaging in office matters. SMS also gives the user the benefit to store the information safely and within near reach so there are no chances of the information sent by the marketing personnel getting diluted lost from the memory of the target audience.

by: john Hudson

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