CHIC2010 Keyword Analysis: Chinese clothing second off-CHIC, Clothing - Clothing industry

CHIC2010 Keyword Analysis: Chinese clothing second off-CHIC

, Clothing - Clothing industry

March 31, four-day, by the China Garment Association, China International Trade Center Co., Ltd. and the China International Trade Promotion Committee Textile Industry Branch co-sponsored the eighteenth China International Clothing & Accessories Fair (CHIC2010) concluded successfully in Beijing. The fair attracted a total from 23 countries and regions, more than 900 exhibitors and foreign apparel brands, nearly 110,000 foreign visitors attending the event. Held in the same period nearly 50 activities that have had great success with both exhibitors and business platform for the completion of a business CHIC docking.

"CHIC has now truly become a brand exhibition, CHIC has been more widespread attention both inside and outside the industry and recognition." Held in March 29's "ideal? 2010 China Fashion Forum", the China Textile Industry Association Cheung Chau Du said in a speech.

He pointed out that from CHIC2010 can clearly see the road of China's independent brand development, has witnessed China's own brands are entering the period of vigorous development.

In his view, CHIC2010 attendance on the first day of above 5 million, while only 2.4 million of last year, which indicates that the popularity of Chinese clothing brand should greatly improve access to basic to the industry an important sign of a good situation is realized in the next decade the industry "Clothing power," an important sign of objectives.

Course, the realization of "clothing powers" to locate their target, which is looking to the future direction of development.

Key words: direction 2009, the first breakthrough in China's economic crisis, the world's attention. Counterparts in the world garment center of attention shifted to China, also shows the need to redefine Chinese fashion apparel brands in the world pattern in the location and value.

"I believe that a decade after the Chinese garment industry will be more glorious years, the pace of development it should be faster." Booth in CHIC2010 Yalu, Yalu Group Chairman Gu Zhenhua, said in an interview, the next decade on the Chinese garment industry is very important for enterprises to seize the advantages of environment, using their own strength and resources to accelerate development.

The future of the Chinese apparel industry, the Shenzhen Industrial Co., Ltd., chairman of Columbia-Li-Si are very optimistic about the new summer. He said that with China's future GDP growth, consumer apparel brands also growing rapidly. "We are confident that the future of the Chinese market is full of longing."

World fashion pattern in China's time has come, this is history gives us an important opportunity. To do this, "wishful? 2010 China Fashion Forum" to "look for the direction of clothing brand" as the theme of this forum.

At the forum, China Textile Industry Association Du Chau said, "looking for clothing brand, is it not today's topic, which is made garment industry, brand strategy in 1985, has been explored, has been the stepping stones River looking for direction, but now in this direction spelled out more clearly. "

He pointed out that China's textile and garment industry is the future direction for another two five-year plan, China from a "textile big country" to "textile power," the change, as a technology power, brand power, human power, sustainable development of power.

Achieved "power dream", you can not just use their own perspective on the situation of industrial development, should be seen standing in the global perspective of development.

Seven wolves in Fujian Industrial Co., Ltd., Chow was said that "the next ten years is the key to years of international brands, seven wolves being an international perspective to build their own development system."

Jie Shi was the third to participate in CHIC, general manager, creative director Shi Jie on the effect of this exhibition is very satisfactory. He said: "With CHIC exhibition platform, we have established the framework of the domestic market, and more firm and clear direction for future development." Direction finding, more around the goal is to carry out related work strategic adjustment.

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