Tiu adds, "As with every other company, we're trying to improve our efficiencies
, which is why we're implementing these investments in technology. We are trying to match up who we are as a company against what's going on in the world. Profits don't drive our business, but rather trying to maintain the health of the community. That's been the thrust of Ceres from the beginning. We want to be able to keep up and maintain that."