Chance to Avoid These Three SEO Blunders

Chance to Avoid These Three SEO Blunders

Chance to Avoid These Three SEO Blunders

If you have a website, or maybe you're running some other kind of business on the web, you're going to want traffic that's actually searching for what you're offering. And the best way to do that is to optimize your site for the search engines. If you are good at your SEO, you will find that you not only get the traffic you want but your conversion rate will increase, too. On the other hand, if you're new to the SEO game, it's important that you learn a few blunders to stay away so that you don't harm your chances for success.

Your main goal should be to get the search engines to approve of your site, not ban it completely. This is why it's crucial that you stay away from the following mistakes if you hope to reach your goals. You're about to learn about a few mistakes people make with search engines that hurt their chances of getting good traffic to their websites.

The most common SEO mistake made by new webmasters is that they try to use a lot of flash on their website. Sure, flash will wow some viewers, but where SEO is concerned it really doesn't help. Flash is impressive to the people who visit your site, but search engines aren't able to recognize it so it the bots won't be able to crawl your site.

If you want to get seen by the search engine spiders, you must have content on your site as that's what they look for. It's the only way to achieve a higher place in the searches. You can still have your flash as long as you use text also so that the search engines can find your site. You have to have a lot of text if you want to rank high.

Internal linking is one of the most overlooked SEO strategies most people. Your internal linking structure is one more of the few SEO factors that you completely control. Most people focus on creating links that send their visitors someplace else. Honestly, you probably won't find another SEO technique that will give you such all around good results. And what makes it so great is that these are permanent results, not temporary. There are plenty of examples to observe a good internal linking strategy, one that comes to mind is Amazon.com; notice how they provide you with plenty of recommendations that send you to related products?

Not having search engine friendly content will simply kill your campaign, and yet it is a common mistake many make. Webmasters put in the effort to create a masterpiece out of their site but in this process they forget to add relevant content to their site. You should learn to create content for SEO correctly because it counts. Try to add at least 300 to 400 words of content on the pages of your site with 3% - 5% of keyword density. To get even better ranking you should include your keyword in the title of each post. The search engines frown upon too many keywords appearing in your content and will decrease your ranking.

So, if you want to simplify things, you can break SEO into on-page and off-page. The more you practice optimizing your site, the better results you will get. Strategic internal linking helps more than people realize so don't forget about improving it.

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