Chen Songwen: Mode Change Information Boost Fashion Industry - Men, Women - Clothing Industry

For the designer or the business leaders, they can watch the field of many fashion weeks

, you can control through their own channels of information to obtain relevant information, WGSN first-hand information will be edited in order, and through professional Comments parties after offers to the user.

HC Apparel Network And consultancy services through a network platform for the global 30 005 1 000 customers in creative fashion industry, and across 25 different industries customers feasible plan. WGSN Greater China Director Chen Songwen in the introduction direction and characteristics of the business, from the Women , Men , Children's clothing, and interior design, retail strategy and other various industries and fields, detailed and comprehensive set the company's powerful and accurate, timely, authoritative, professional information publishing and business strategy.

In the young, handsome, intelligent, the eyes of a gentleman's business director, WGSN is full of inspiration and timely provide the best solution, WGSN is the best industry promoter.

I: From your presentation, I just noted, WGSN mainly rely on network platform to provide users with rich, detailed the latest fashion information, the fact that agencies can provide similar services are also very much at home. So, WGSN What are the advantages?

Chen Songwen: a mature or healthy development of any industry, can not be separated fully healthy competition. WGSN covers the entire supply chain needs, our website has more than 60 million pages of information, but all of this information by our 50 locations around the world trend analyst and the author to write reports. As a result, our information not only ensures strong timeliness, but also highlighted the high professional standards.

For the designer or the business leaders, they can watch at home and abroad by major field Fashion Week Can also be acquired through their own channels of information to obtain relevant information, WGSN editing will sort out first-hand information and comment by professionals available to users after. We absolutely believe that the challenge now is to bring opportunities, as long as we understand the focus, and targeted for action, the user will therefore receive greater benefits, increase their efficiency and speed of response.

Author: WGSN cross-sectoral, cross-region to provide a full range of information and consulting services, the face of increasing specialization, refinement of such a market trend, WGSN which deal with ideas?

Chen Songwen: In fact, WGSN has been a professional supplier of fashion information and consulting service provider. Although customers of our services and areas covered by a number of industries, but we focus on only one service that is focused on fashion. We also adopted detailed internal division of labor, ultimately a professional IT consulting services provider, and the identity of communication and interaction with customers.

With the breakdown of the market, keep accurate service, to maintain clear boundaries with rivals has become increasingly important. WGSN hope in their own areas of focus with clients Cooperation The ultimate win-win result. We have truly entered an era of transparency has no brand can hide their processes to their customers. The fashion industry has a need to develop a transparent process, thus reinforcing the brand position and create a customer trust the brand.

Author: WGSN how to assess the future of fashion trends?

Chen Songwen: Today's retailers, every year at least 4 to 6 times distribution, so spring and summer, or autumn and winter for them, in fact, not much different. When we find many types and a simple balance, we are also aware of fast fashion and high-end fashion from the slow attitude has become more and more. Similarly, the former often heard in the northern hemisphere's leading designers and buyers in the southern hemisphere counterparts, but this phenomenon is no longer so obvious.

Therefore, no seasonal Clothing Designed to promote a more casual attitude: This allows designers to incorporate evolution in several series of elements to create a truly represent their brand and creative expression of ideas. In addition to extreme weather conditions, the product becomes more and more inter-season, across the spring, summer, autumn and winter.

Fashion trends for the future breakdown of the contents, I suggest you look at WGSN's information platform, where you believe there will be many new discoveries. WGSN hope that through their own customer and his partners to work together to promote good development of the industry.

by: gaga

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