Choosing a Voice Over "Delivery Style" for Your Project
Choosing a Voice Over "Delivery Style" for Your Project
You have a project that requires voice over for example, a promotional video, a telephone system, a website, or a tutorial. So you look up voice talents on the Internet, listen to their online demos, check to see what equipment they use, get price quotes, and choose a voice talent to record for you.
The chosen voice talent then asks you a variety of questions about the project, each of which you answer easily, until they stump you with: "What delivery style do you want?"
"Delivery style? What's that?" you ask.
Delivery style is the reading style the voice talent uses when recording a voice over, and it includes all of the following:
Tone: Formal, professional, relaxed, casual, conversational, serious, friendly, instructive, sensual the options are endless
Pace: Slow, medium, fast
Note that medium is 120-130 words per minute
Voice Age: Child, teen, middle-aged, elderly
So why is choosing a delivery style so important?
Well, it is important to know what delivery style you want before you choose a voice talent, because not all voice talents offer all delivery styles.
Even more importantly, most voice talents will not re-record your project simply because you failed to specify a delivery style and don't like the delivery style they used. They also won't re-record just because you chose a delivery style and then changed your mind about it.
The majority of voice talents will charge you for re-recording the script. Therefore, it is a good idea to settle on a delivery style before the voice talent begins recording.
Here is where demos come to your aid:
The best way to check whether a voice talent offers the desired delivery style is to listen to the demos on their site.
The best way to convey to a voice talent what delivery style you want is to choose ademo on the voice talent's site that reflects the desired delivery style.
If the voice talent does not have a demo on their site that reflects the desired delivery style, describe the style you want using the descriptive words above, and ask the voice talent to provide you with a custom demo. A custom demo is a free sample recording of a small part of your script in the desired delivery style.
You probably have a good idea of the delivery style you want you may even hear the voice over in your head. Be sure to convey the desired delivery style to the voice talent, in order to ensure you get the read you need, without any extra fees for re-recording!
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