Coffee Shop Marketing on Coffee Day
Coffee Shop Marketing on Coffee Day
Coffee Shop Marketing on Coffee Day
Creating your own coffee day or coffee days as part of your general coffee shop marketing plan can give you much exposure and great returns depending on how enthusiastic and energetic you are about it.
Creativity is inventing, experimenting, growing, taking risks, breaking rules, making mistakes, and having fun. Mary Lou Cook
A coffee day for chosen groups of people such as grand parents and grand children or nurses, firefighters, dog lovers, cat lovers or even World of Warcraft enthusiasts can assist you to create much fun and fame for your coffee house.
Make sure that you have the local news paper at your coffee shop taking pictures of you and your guests at the event. You can also submit your coffee day story to a huge number of online press release sites some are for free and some asks for a fee, but you can market your coffee business world wide.
Innovation distinguishes between a leader and a follower. Steve Jobs
Add your event to your Facebook fan page or other social book marking sites that you use and make sure your clients are aware of the fact that their pictures and stories are on the site. The comments that you will evoke from your friends or clients will help you to fill up your coffee shop with reserved events for a good part of the rest of the month.
If you are willing to invent coffee day events for your coffee house once a month, if you are willing to put in the effort and do what it takes to make it fun and interesting you will reap the benefits and the profits.
A brand is a living entity - and it is enriched or undermined cumulatively over time, the product of a thousand small gestures. Michael Eisner, CEO Disney
The first twelve months will be the hardest in view of the fact that you will have to do everything from scratch for each coffee day that you create such as decor, planning a new menu that add to the theme of the day, thank you cards maybe even a speaker on the subject and sponsors, but once you have done your homework you just keep everything on file for the next year.
One of the great benefits or spin-offs that will automatically be created in the process is that you will be able to sell your coffee house for a much higher price if you should so desire. With some effort, a little bit of planning and hardly any extra capital you have increased the monetary value of your coffee house and you have made it recession proof. You have also taught yourself how to invent money out of nothing.
Now Pay Close Attention --
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