Corporate Social Responsibility (csr) Greening Your Events

Nowadays, companies are trying to establish or increase their credibility with their

stockholders and customers through corporate social responsibility (CSR). Many models have been developed in an attempt to classify corporate responses to social issues. A company with a socially responsible attitude can gain access to extra capital through investments. Many investors take notice if a company is socially responsible and are more likely to invest in a socially responsible company than in a competing company that is not as responsible socially. By keeping an eye on the trends within society, you can build the trust and loyalty needed to ensure a bright sustainable future. One dimension of CSR deals with societies' concerns, like environmental and product safety issues. One way of standing out from your competitors is by planning all your events in an eco-friendly manner. Its the time to go green!

Going green not only means a different ambience for your event but also helps you to contribute towards the green movement. It significantly reduces environmental burdens and also helps achieve a sustainable balance in the economy. Here are some of the steps that corporate event planners can follow to significantly reduce the carbon footprints of your event:

1.Select a venue that is easily accessible. If the place has naturally lit meeting spaces, it will be a sure step to saving our resources.

2.If possible and feasible, arrange buses for transportation from common points all over the city. Thus you can avoid people driving separately to the venue and all the emissions from their vehicles.

3.Conduct your event marketing online. Do not go the way of the print media, as far as you can avoid it. Use social networking sites for all your promotional activities. The invitations can be via emails. This will help in lowering your expenditure as well as your carbon footprint.

4.Manage your registrations also online. You dont really need the paper forms. All this can easily be handled with appropriate software. As no paper is used it is considered a much more environment friendly approach.

5.Invest in recyclable materials that can be used and re-used. For instance, if you use towels and linens in place of paper tissues, you can wash them and retain them for future use. On the same lines, instead of disposable glasses you could opt for earthenware glasses.

6.Instruct your caterers to use only organically grown and locally produced ingredients as far as feasible.

7.Provide a proper garbage disposal system and ensure that everyone complies with it.

There are many event management companies these days that understand the importance of conducting eco-friendly events. You could avail the services of one of these to guide you in making informed decisions and also in the implementation of the same. They will have ample experience with many more environment friendly options that are available and in vogue in the event management industry.

If you are looking for a reputed corporate event planner, log onto to planaheadevents.com.

by: Rebecca Viani

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